Commercial Marketing, Sr Executive

Aplus Careers

Job Location:

Phnom Penh - Cambodia

Monthly Salary: Not Disclosed

Posted on: 3 days ago

Vacancies: 1 Vacancy

Job Summary

Summery:

Trade & Field Marketing role focused on retail and channel marketing collaborating with distributors retailers and promoters to drive sales and execute in-store strategies. Responsible for promoter and store management campaign execution and administrative coordination ensuring strong sales performance and brand visibility. Requires experience in FMCG/retail with strengths in marketing strategy data analysis project management and leadership along with adaptability and a customer-centric mindset.

Job Responsibility:

1. Trade Marketing and Field Marketing

2. Retail Marketing

3. Channel Marketing

Responsibilities: To collaborate with distributors retailers and promoters blending trade strategy with field execution

Promoter Management

Recruitment / Allocation / Training
Sales Target / Sales Speed / Sales Achievement / Sales Analyses
Other KPIs
Promoter Cost (Salary Incentive Overtime Others )
Performance Review

Store Management (MMs & Dealers)

In-store execution include promotion events product demonstration
Outlet-level strategy & activation
Displays Improvement (Renovation POSM )
Compliances checks

Administration Tasks

Documentation & Reporting
Scheduling & Coordination
Budget & Resource Management
Communication & Training
Data & CRM Management

Job Requirements:

Professional Experience:

FMCG retail or consumer goods industries is highly valued.
Field Marketing: sales support event management local campaign execution and promoter management.
Trade Marketing: channel marketing retail strategy or brand management.

Core Skills: Marketing Strategy Sales Collaboration Project Management Data Analytical Skills Communication & Training Creativity & Branding

Personal Attributes:

Adaptability: able to adjust campaigns / activities follow market conditions.
Leadership: managing promoters agencies or field teams
Detail-Oriented: ensuring compliance with PSOM and display standards.
Customer-Centric Mindset: understanding shopper behavior and outlet dynamics

Summery:Trade & Field Marketing role focused on retail and channel marketing collaborating with distributors retailers and promoters to drive sales and execute in-store strategies. Responsible for promoter and store management campaign execution and administrative coordination ensuring strong sales ...