CRM Data Specialist

A career with EROAD offers the unique opportunity to work in a fast-growingorganisationthat is at the forefront of intelligent transport solutions enhancing road safety improving productivity and reducing environmental impact.Ourmission is to deliver intelligence you can trust for a better world tomorrow.

About the Role

The CRM Data Specialist is a Philippines-based shared resource supportingthemarketing function across New ZealandAustraliaand North America. This role sits within the Marketing Centre of Excellence (CoE) andis responsible formaintainingdata integrity building audience segments and ensuringourHubSpot CRM is a cleanreliableand commercially useful platform.

Working closely with regional marketing teams and theAnalytics and Insightsfunction this role enablesaccuratelifecycle tracking campaigntargetingand performance reporting across all three markets. It is a shared resource role meaning outputs directly serve multiple regions and must meet consistent global standards.

Job Responsibilities

CRM & Data Management

• Maintain and continuously improve data quality across HubSpot CRM including contact deduplication fieldnormalisationand record hygiene across all regions.

• Build manage and refresh audience segmentsinHubSpot for use in regional campaigns lifecycleprogrammesand reporting.

• Ensureaccuratelifecycle stage data across contacts and companies working with regional teams to apply andmaintainagreed definitions.

• Support SalesforceHubSpot integration health flagging data sync issues and working with the Business Systems team to resolve them.

• Own the management of suppression lists DNCrecordsand consent data in compliance with regional requirements.

Campaign & Reporting Support

• Build and maintain HubSpot lists enrolmentcriteriaand workflow triggers to support regional campaign execution.

• Assistin the creation and maintenance of HubSpot dashboards and reports for regional marketing teams and theCoE.

• Support attribution tracking and UTM governance ensuring campaign data flows correctly into reporting.

• Produce regular data quality reports and flag issues proactively to the relevant regional orCoElead.

GlobalCoEContribution

• Contribute to the development and documentation of global data standards namingconventionsand CRM governance frameworks.

• Supportonboarding ofnew regional users into HubSpot providing guidance on data entry standards and best practice.

• Assistwith data imports listuploadsand CRM migrations asacross the three regions.

WhatYoullBring

To be successful in this role you willdemonstrate:

• Strong attention to detail and commitment to data accuracy

• Comfortable working across multiple CRM systems and marketing platforms

• Proactive communicator who surfaces issues and resolves them efficiently

• Ability to manage competing priorities across multiple regional stakeholders

• Process-oriented mindset with an interest in systemsautomationand AI tools

Skills & Required Experience

• 24 years of experience in a CRM data marketingoperationsorRevOpsrole

• Hands-on experience with HubSpot CRM; HubSpot certification highly regarded

• Experience with Salesforce or a comparable CRM platformadvantageous

• Proficiencyin building lists segmentsworkflowsand reports in HubSpot

• Strong Excel or Google Sheets skills for data manipulation and QA

• Understanding of GDPR CAN-SPAM and email consent principles across international markets

• Experience working in a shared services or cross-regional team environmentadvantageous

• Demonstrated interest in AI-driven tools or automation that improve data quality and workflow efficiency is highly regarded

WhyYoullLove Working at EROAD

EROAD is a true Kiwi success story in the tech sector. Publicly listed since 2012wererepresented on the NZX and ASX and continue to grow rapidly across New Zealand Australia the Philippines and the USA.

We value diversity and are proud to be a multiculturalorganisation. At EROAD we invest in our people through employee recognition programs EAP offerings and continuous learning opportunities.

Our people are at the heart of everything we do we foster a culture of innovation collaboration and belonging where your ideas can thrive.

Join EROAD and be part of a purpose-drivenorganisationshaping the future of connected transport we would love to hear from you.