Product Marketing Specialist Contactors, Overload Relays and Manual Motor Starters
Job Summary
At ABB we help industries run leaner and cleanerand every person here makes that happen. Youll be empowered to lead supported to grow and proud of the impact we create together. Join us and help run what runs the world.
This position reports to:
EL Product Marketing ManagerIn this role youll help run what runs the world by taking on meaningful work that drives real impact.
As Product Marketing Manager you will utilize your skills and capabilities to design develop and implement the product marketing positioning and go-to-market strategy for our low voltage contactor overload relay and manual motor starter product lines. You will be accountable for the ownership of the respective product portfolio for all marketing and business development activities in the U.S. You will also lead the communication and messaging of our product value propositions in alignment with ABBs global product marketing strategy and as well help coordinate other functional areas of the business as necessary to achieve the expected KPIs for the product lines in scope.
The work model for the role is: remote (#Li-Remote) with preferred locations being in either NC (Raleigh Cary area) or GA.
Your role and responsibilities:
Develops and executes local go-to-market and annual marketing strategies aligned with global guidelines including product positioning value propositions pricing policies and promotional activities to drive demand and profitable growth.
Monitors performance against key metrics (e.g. demand orders growth margin % net price variance NPS inventory turns on-time delivery) and implements improvement actions to achieve targets.
Identifies and leverages market opportunities by creating business plans coordinating across divisions and ensuring balanced growth for all product lines while promoting value-based selling and technical solutions.
Enhances customer satisfaction and engagement through surveys issue resolution product support training initiatives and continuous improvement of NPS while sharing best practices across the organization.
Our Team Dynamics
Our teams support each other collaborate and never stop learning. Everyone brings something unique and together we push ideas forward to solve real problems. Being part of our team means your work matters - because the progress we make here creates real impact out there.
Qualifications for the role:
Bachelors degree is required. Engineering highly preferred and Electrical Engineering preferred as well.
8 years of relevant experience (Experience in Sales Product Management Product Marketing Forecast/Finance experience preferred)
Electrical products/application industry preferred
- Demonstrates customer-focused results-oriented and market-driven thinking with strong teamwork systemic problem-solving and innovative mindset. Skilled in portfolio management marketing business strategy and go-to-market execution with expertise in market intelligence pricing digital marketing and customer experience; proficient in MS Office and experienced in power distribution and electrical control systems.
Candidates must already have a work authorization that allow them to work for ABB in United States without sponsorship.
Whats in it for you
We empower you to take initiative challenge ideas and lead with confidence. Youll grow through meaningful work continuous learning and support thats tailored to your goals. Every idea you share and every action you take contributes to something bigger
ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.
All qualified applicants will receive consideration for employment without regard to their- sex (gender identity gender expression sexual orientation) marital status citizenship age race and ethnicity inclusive of traits historically associated with race or ethnicity including but not limited to hair texture and protective hairstyles color religious creed national origin pregnancy physical or mental disability genetic information protected Veteran status or any other characteristic protected by federal and state law.
For more information regarding your (EEO) rights as an applicant please visit the following websites: an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities applicants may request to review the plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-.
Protected Veterans and Individuals with Disabilities may request a reasonable accommodation if you are unable or limited in your ability to use or access ABBs career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1- or by sending an email to . Resumes and applications will not be accepted in this manner.
While base salary is determined by things such as the successful applicants qualifications and experience this position is expected to pay between $98700 and $157920 annually and is eligible for a short-term incentive plan/annual bonus.
ABB Benefit Summary for eligible US employees
excludes ABB E-mobility Athens union Puerto Rico
Go to and click on Candidate/Guest to learn more
Health Life & Disability
Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
Choice between two dental plan options: Core and Core Plus
Vision benefit
Company paid life insurance (2X base pay)
Company paid AD&D (1X base pay)
Voluntary life and AD&D 100% employee paid up to maximums
Short Term Disability up to 26 weeks Company paid
Long Term Disability 60% of pay Company paid. Ability to buy-up to 66 2/3% of pay.
Supplemental benefits 100% employee paid (Accident insurance hospital indemnity critical illness pet insurance
Parental Leave up to 6 weeks
Employee Assistance Program
Health Advocate support resources for mental/behavioral health general health navigation and virtual health and infertility/adoption
Employee discount program
Retirement
401k Savings Plan with Company Contributions
Employee Stock Acquisition Plan (ESAP)
Time off
ABB provides 11 paid holidays. Salaried exempt positions are provided vacation under a permissive time away policy.
Building a cleaner smarter future takes all kinds of minds: the curious the courageous and the creative. Thats why we welcome people from all backgrounds and experiences.
Ready to make an impact
Apply today or visit to learn more about the impact of our solutions across the globe.
Required Experience:
IC
About Company
ABB's Electrification business offers a wide-ranging portfolio of products, digital solutions and services, from substation to socket, enabling safe, smart and sustainable electrification. Offerings encompass digital and connected innovations for low- and medium-voltage, including EV ... View more