Senior NBY Omni Activation Specialist

Become a Part of the NIKE Inc. Team

NIKE Inc. does more than outfit the worlds best athletes. It is a place to explore potential obliterate boundaries and push the edges of what can be. The company looks for people who can grow think dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers leaders and innovators. At Nike its about each person bringing skills and passion to a challenging and constantly evolving game.

Nike By You (NBY) is Nikes global customization business responsible for serving the brand business and consumer through selfexpression on relevant product at the right moments. Our goal is to inspire creativity unlock innovation and enable personalizationbringing the power of sport to every athlete* across all sports and geographies.

WHAT YOULL WORK ON

As Senior NBY Omni Activation Specialist you will own how NBY shows up for consumers through sport. This role focuses on turning global and seasonal strategy into actionbringing NBY to life through priority sport moments athlete storytelling and connected consumer journeys.

This is a handson role that requires strong ownership clear judgment and the ability to drive work forward through collaboration and influence.

You will:

• Obsess the NBY consumer and moments that matter most

• Translate global and seasonal strategy into clear activation plans

• Execute NBY integrations tied to key sport moments and athletes*

• Support athleteled NBY storytelling with Sports Marketing

• Share consumer insights with Design Footwear and Merchandising

• Deliver connected consumer experiences across digital and stores

• Improve NBY activation processes and ways of working

• Identify opportunities where NBY can help grow the business

WHO WE ARE LOOKING FOR

This role is ideal for someone who enjoys both strategic thinking and handson execution. You are comfortable owning work endtoend understand how sport and culture create connection and know how to bring those moments to life across digital and physical experiences.

What you bring:

• Bachelors degree in Marketing Business Communications or a related field (or equivalent combination of education and experience)

• 5 years of experience in brand activation marketing consumer experiences or related fields

• Demonstrated experience translating strategy into executed consumerfacing activations

• Strong understanding of omnichannel marketing including digital retail and physical experiences with fluency in digital consumer journeys & touchpoints

• Proven ability to manage multiple initiatives stakeholders and timelines simultaneously

• Strong communication storytelling and presentation skills

• Consumerfirst mindset with an understanding of sport culture and brand expression

• Ability to operate with autonomy while maintaining strong alignment with teammates and leadership

WHO YOULL WORK WITH

You will collaborate with Global and Geo partners across Nike including:

• Nike Direct

• Brand Marketing Digital Marketing & Retail Marketing

• Sports Marketing

• Digital Operations

• Merchandising

• Footwear & Design

• Supply Chain

• Consumer Services

• Geographies

This role sits at the intersection of sport brand product and consumer requiring strong partnership and daytoday collaboration.

We offer a number of accommodations to complete our interview process including screen readers sign language interpreters accessible and single location for in-person interviews closed captioning and other reasonable modifications as needed. If you discover as you navigate our application process that you need assistance or an accommodation due to a disability please complete the Candidate Accommodation Request Form.