Product Marketing Manager

At Viant We partner and Innovate to deliver the highest quality life-enhancing medical devices Join us to build a new business unit with strong foundations collaborate with Leading OEMs and improve patient lives through better service and cost-effective Type: Remote position based in any of these US cities: Minneapolis MN; Denver CO; Fort Wayne IN; Grand Rapids is seeking an experiencedmarketer to lead strategic marketing for our Plastics Metals and Assembly portfolioscore pillars of our vertically integrated design and manufacturing platform. This role serves as the business-unit marketing lead responsible for defining growth strategies shaping market positioning and enabling commercial ideal candidate combines strategic marketing acumen technical fluency and commercial insight to drive awareness preference and pipeline growth in key medtech markets. The Product Marketer will ensure that all portfolio-level strategies align with and ladder into Viants broader enterprise strategy reinforcing our position as one of the industrys most trusted design and manufacturing Responsibilities:Marketing Strategy Develop and own integrated marketing strategies for the Plastics Metals and Assembly portfoliosanchored in customer needs competitive differentiation and market and continuously refine value propositions target segments and growth priorities in partnership with Business Unit LeadersTranslate portfolio strategies into actionable annual marketing plans with measurable objectives KPIs and ROI MarketingDevelop technical content and marketing collateral that articulate Viants expertise innovation and engineering know-how in plastics metals and with subject matter experts to create case studies capability sheets technical white papers and proof points Work closely with engineering project management operations teams to capture innovation stories capacity updates and new capabilitiesCommercial Enablement Develop and maintain sales enablement toolsvalue proposition decks customer presentations technical overviews and proof-point collateralthat strengthen commercial and equip commercial teams with technical content success stories and tools to position Viants differentiated capabilities across the buyer IntelligenceLead market and competitive analysis to identify emerging trends customer pain points and whitespace opportunities within MedTech contract technology road mapping new capability launches and M&A activities RequirementsEducation/CertificationBachelors degree in engineering operations or related concentration. MBA preferred Experience:5 years of B2B marketing experience in contract manufacturing medtech or industrial of manufacturing technologies (plastics molding precision metals assembly automation etc.) and their applications in medical strategic thinker with the ability to develop marketing strategies to drive growth objectivesDemonstrated experience in technical marketing - communicating differentiation to technical buyers and and content development skills including PowerPoint Adobe Creative Suite and influence and communication skills to work across matrixed teams and functionsAgile and proactive; comfortable navigating fast-paced environments and evolving and accountability to drive deliverables to completion with with CRM and marketing systems (Salesforce HubSpot Power BI)Travel:Ability to travel frequently within the U.S. (Up to 25%)Benefits:Medical dental and vision benefits-effective date of hire!Company-paid life insurance and disability benefitsGenerous Paid time off and 10 paid Holidays401k Plan with Company MatchTuition ReimbursementVoluntary Universal Life and Long-Term CareVoluntary Legal PlanPet InsuranceHome Ownership Program