Marketing Specialist 2
Raleigh, WV - USA
Job Summary
About the role:
The Red Hat Marketing team is looking for a collaborative process-driven Marketing Specialist to join the North America Field Marketing (NAFM) this role you will act as a translator bridging the gap between high-impact marketing programsincluding events integrated digital campaigns and content syndicationand the specialized technical teams that support them. Your mission is to support multiple stakeholders across various marketing channels to ensure a frictionless 5-star experience for both internal teams and customers. You must thrive in a fast-paced environment managing several simultaneous programs.
What you will do:
The Marketing Specialist 2 is responsible for prioritizing and managing semi-routine marketing assignments exercising judgment in supporting sales and marketing initiatives with minimal supervision. This role focuses on resolving limited complexity issues collaborating with various teams to ensure campaigns and events are implemented successfully.
Program Coordination and Optimization
Playbook Development: Create and maintain a standardized event planning process to ensure planning and execution is simple and scalable for all team members.
Stakeholder Alignment: Collaborate with internal and external teams to deliver exceptional work that is on brand on time and on budget while continuously auditing processes to identify opportunities for optimization and efficiency.
Workflow Auditing: Shadow program marketers during the planning of flagship event series such as Ansible Automates to audit and improve existing marketing workflows.
Marketing Ops Liaison: Act as the single point of contact and primary liaison between the Programs & Digital team and Marketing Operations proactively solving problems and optimizing processes to ensure seamless program execution.
Tactical Marketing Support
Communications Management: Compile and design monthly newsletters for both internal and external audiences.
Content & Social: Create organic social posts and maintain online hub pages by managing event-related content.
Resource Logistics: Manage event-related inventory including swag ordering and shipping.
Campaign Execution: Support regional marketing initiatives aligned with Red Hat Sales and Marketing goals. Assist with Hackathon execution.
Performance & Reporting
Success Tracking: Assist in tracking campaign and event results to measure program success and lead generation.
Metric Oversight: Monitor lead delivery and pacing reports to ensure all campaigns are performing as expected.
Manage general marketing activities including coordinating digital and in-person events.
Implement predefined marketing campaigns that support cross-selling and upselling initiatives.
Implement predefined marketing programs that promote demand generation and brand awareness.
Track analyze and report basic metrics from marketing campaigns and events.
Coordinate with external vendors for marketing materials and event production
What you will bring:
Adaptability: Ability to prioritize handle multiple tasks at once and remain flexible in a rapidly changing environment.
Problem Solving: A motivated problem solver with the ability to manage projects independently.
Communication: Excellent planning and communication skills with a passion for collaborating across diverse groups.
Operational Mindset: Strong attention to detail and a customer-centric approach to process improvement.
Industry Knowledge: Familiarity with marketing tactics the customer buying cycle and creative processes.
Technical Aptitude: A bachelors degree or equivalent experience with an eagerness to learn and utilize various marketing tools and platforms (ON24 RainFocus Adobe Workfront Adobe Express Salesforce Lightning Tableau)
Pay Transparency
Red Hat determines compensation based on several factors including but not limited to job location experience applicable skills and training external market value and internal pay equity. Annual salary is one component of Red Hats compensation package. This position may also be eligible for bonus commission and/or equity. For positions with Remote-US locations the actual salary range for the position may differ based on location but will be commensurate with job duties and relevant work experience.
About Red Hat
Red Hat is the worlds leading provider of enterprise open source software solutions using a community-powered approach to deliver high-performing Linux cloud container and Kubernetes technologies. Spread across 40 countries our associates work flexibly across work environments from in-office to office-flex to fully remote depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas no matter their title or tenure. Were a leader in open source because of our open and inclusive environment. We hire creative passionate people ready to contribute their ideas help solve complex problems and make an impact.
Benefits
Comprehensive medical dental and vision coverage
Flexible Spending Account - healthcare and dependent care
Health Savings Account - high deductible medical plan
Retirement 401(k) with employer match
Paid time off and holidays
Paid parental leave plans for all new parents
Leave benefits including disability paid family medical leave and paid military leave
Additional benefits including employee stock purchase plan family planning reimbursement tuition reimbursement transportation expense account employee assistance program and more!
Note: These benefits are only applicable to full time permanent associates at Red Hat located in the United States.
Inclusion at Red Hat
Red Hats culture is built on the open source principles of transparency collaboration and inclusion where the best ideas can come from anywhere and anyone. When this is realized it empowers people from different backgrounds perspectives and experiences to come together to share ideas challenge the status quo and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access and that all voices are not only heard but also celebrated. We hope you will join our celebration and we welcome and encourage applicants from all the beautiful dimensions that compose our global village.
Equal Opportunity Policy (EEO)
Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race color religion sex sexual orientation gender identity national origin ancestry citizenship age veteran status genetic information physical or mental disability medical condition marital status or any other basis prohibited by law.
Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for and will not pay any fees commissions or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.
Red Hat supports individuals with disabilities and provides reasonable accommodations to job applicants. If you need assistance completing our online job application email . General inquiries such as those regarding the status of a job application will not receive a reply.
Required Experience:
IC
About Company
We revolutionized the operating system with Red Hat® Enterprise Linux®. Now, we have a broad portfolio, including hybrid cloud infrastructure, middleware, agile integration, cloud-native application development, and management and automation solutions. With Red Hat technologies, compa ... View more