Peer-to-Peer Marketing Lead Dermatology

Make your mark for patients

About the role:

The Immuno-Dermatology (iDerm) Peer to Peer (P2P) Lead is responsible for leading the strategy development execution and optimization of peer-to-peer educational initiatives that engage the Dermatology healthcare professionals (HCPs) and support brand objectives. This role serves as the subject matter expert for live and virtual speaker programs advisory boards and congress related peer engagements ensuring scientific accuracy regulatory compliance and high-quality execution. The P2P Lead collaborates cross functionally with Marketing Medical Affairs Sales Legal Regulatory and external agencies to deliver high quality impactful programs that aligned with brand strategy and drives disease & product education while strengthening peer driven dialogue within the healthcare community. This role also oversees program analytics congress strategy speaker bureau strategy and continuous improvement to maximize program effectiveness and reach. Ideal candidate brings strong program leadership speaker management expertise and data driven mindset to continuously optimize program performance.

Who youll work with:

• Partner with Medical Legal Regulatory and Compliance teams to ensure all programs meet applicable guidelines and policies
• Collaborate with Sales leadership to align P2P initiatives with field needs and execution
• Oversee agency partners and vendors to ensure high-quality program delivery
• Build and maintain relationships with multiple key stakeholders in the office to drive HCP advocacy within Dermatology
• Partner closely with Legal Regulatory and Compliance to shape strategy and launch development tactics compliantly

What youll do:

• Lead end-to-end strategy and execution of peer-to-peer speaker programs including live virtual and hybrid formats
• Develop annual and tactical P2P plans aligned with brand objectives and HCP educational needs
• Lead Congress Strategy planning & management

• Manage speaker strategy including identification onboarding training and performance optimization
• Track analyze and report program performance metrics to inform optimization and future planning
• Manage program budgets forecasts and financial reconciliation
• Prospectively identifies new opportunities and innovative approaches to enhance market share penetration within target markets and with target customer base
• Uncover valuable insights that can be leveraged to guide strategic direction and identify best in class customer engagement approaches

Interested For this role were looking for the following education experience and skills:

Basic Qualifications:

• Overnight travel (approximately 25-30%) required including weekends as needed
• Bachelors degree required
• 5 years of progressive pharmaceutical industry experience including 2 years pharmaceutical sales or marketing experience

Preferred Qualifications:

• MBA preferred
• Dermatology and/or biologic marketing experience a plus
• Demonstrates a thorough understanding of Pharmaceutical Regulations and Compliance Guidelines to ensure the compliant pull through of all initiatives
• Demonstrated evidence of proactively identifying issues and opportunities making appropriate recommendations and/or taking appropriate action and gaining alignment to execute/get things done
• Strong understanding of pharmaceutical compliance regulatory requirements and promotional guidelines
• Strong interdependent partnerships collaboration influence & negotiation skills are required
• Strong project management skills and demonstrated ability to successfully execute complex initiatives
• Experience working with HCP audiences across live and digital channels
• Ability to lead and work effectively across multiple functions stakeholders and partners
• Ability to deliver presentations to groups of all sizes
• Excellent written and communication skills

This positions reasonably anticipated base salary range is $00. The actual salary offered will take into account related knowledge skills experience and location among other factors and may fall outside the expected range.

Are you ready to go beyond to create value and make your mark for patients If this sounds like you then we would love to hear from you!

About us
UCB is a global biopharmaceutical company focusing on neurology and immunology. We are over 9.000 people in all four corners of the globe inspired by patients and driven by science.

Why work with us
At UCB we dont just complete tasks we create value. We arent afraid to push forward collaborate and innovate to make our mark for patients. We have a caring supportive culture where everyone feels included respected and has equal opportunities to do their best work. We go beyond to create value for our patients and always with a human focus whether thats on our patients our employees or our planet. Working for us you will discover a place where you can grow and have the freedom to carve your own career path to achieve your full potential.

At UCB weve embraced a hybrid-first approach to work bringing teams together in local hubs to foster collaborative curiosity. Unless explicitly stated in the description or precluded by the nature of the position roles are hybrid with 40% of your time spent in the office.

UCB is an equal opportunity employment decisions will be made without regard to any characteristic protected by applicable federal state or local law. UCB invites you to voluntarily self-identify during the application process. Provision of self-identification information is entirely voluntary and a decision to provide or not provide such information will not have any effect on your application for employment your employment with UCB or otherwise subject you to any adverse treatment. Any information you provide will be considered confidential and will be kept separate from your application and/or personnel file and will only be used in accordance with applicable laws orders and regulations.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on for application to US based roles. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.