Partner Marketing, Data Marketplace

Clay Labs

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profile Job Location:

New York City, NY - USA

profile Monthly Salary: $ 130 - 200
Posted on: 7 days ago
Vacancies: 1 Vacancy

Department:

Finance

Job Summary

About Clay

Our mission is to help organizations turn any growth idea into reality.

We see growth as a creative practice not a formula. Finding and reaching your best-fit customers takes unique ideas and constant iteration. As AI makes execution faster and tactics easier to copy creativity is the only lasting advantage. Were already helping thousands of customers including Anthropic Notion Google and Ramp go to market with unique data signals and AI research.

In 2025 we raised a $100M Series C backed by world-class investors including Sequoia CapitalG and First Round and crossed $100M in revenue.

In 2026 we announced our second employee tender offer in 9 months at a new $5B valuation. We also launched a community equity round for our customers agency partners and club members.

Some things to know about us:

Hear from our employees directly on our Glassdoor page!

Data Partnerships @ Clay

As the first marketer for Data Partnerships at Clay youll build and scale the marketing programs that power our relationships with dozens of data providers. Unlike a traditional partner marketing role focused on a handful of strategic partnerships this role is about creating leveragedeveloping the playbooks content and campaigns that let us drive impact across a broad and growing partner ecosystem.

Youll own the marketing relationship with our data partners: crafting joint messaging coordinating co-marketing moments and building the enablement resources that help partners talk about Clay effectively. Youll also design the scalable programs (partner newsletters campaign-in-a-box kits tiered engagement models) that allow us to maintain strong relationships without 1:1 attention for every partner.

This role requires someone who can think systemically about how to engage a portfolio of partners while still delivering high-quality personalized-feeling experiences. Youll balance creative campaign work with operational rigor and youll be comfortable building from scratch in a fast-moving environment.

What youll do:

  • Co-Marketing & Campaigns

    • Develop and execute joint marketing campaigns with data partnerswebinars content collaborations product launches marketplace promotions

    • Create partner messaging frameworks and positioning that articulate the joint value of Clay partner data

    • Coordinate partner participation in Clay marketing moments (product launches events seasonal campaigns)

  • Enablement at Scale

    • Build self-serve co-marketing toolkits: one-pagers case study templates social copy listing assets

    • Create and maintain partner-facing resources that help partners position and promote Clay to their audiences

    • Develop internal enablement materials so Clays GTM teams understand our data partners and can speak to their value

  • Scaled Partner Engagement

    • Own the partner communications calendar: newsletters product updates co-marketing opportunities

    • Design tiered engagement programs that match investment to partner potential (high-touch for top partners programmatic for the long tail)

    • Track partner marketing engagement and program performance; iterate based on results

  • Cross-Functional Coordination

    • Partner closely with Product Marketing on positioning and competitive messaging

    • Work with the Data Partnerships team on partner prioritization and relationship context

    • Coordinate with Events Content and Demand Gen on partner integration into broader marketing initiatives

What youll bring:

  • 4-6 years in partner marketing field marketing or integrated campaignsideally at a B2B SaaS company with a partner ecosystem

  • Experience building scalable marketing programs across multiple partners (not just 1:1 bespoke campaigns)

  • Strong content and copywriting skills: you can write a compelling partner email a crisp one-pager and a webinar abstract

  • Project management chops: you can keep multiple campaigns and partners moving simultaneously

  • Comfort with ambiguity and building from scratchthis is a new function and youll be defining the playbook

  • Bonus: experience in data partnerships marketplaces or API/developer ecosystems

About ClayOur mission is to help organizations turn any growth idea into reality.We see growth as a creative practice not a formula. Finding and reaching your best-fit customers takes unique ideas and constant iteration. As AI makes execution faster and tactics easier to copy creativity is the only ...
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Implement your creative growth ideas to build pipeline for your sales team. First, maximize your data coverage with 75+ enrichment tools and our AI agent. Then, use AI to craft the perfect outreach.

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