Senior Manager, Growth Marketing, Global Futures
San Francisco, CA - USA
Department:
Job Summary
About Airwallex
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software we empower over 200000 businesses worldwide including Brex Rippling Navan Qantas SHEIN and many more with fully integrated solutions to manage everything from business accounts payments spend management and treasury to embedded finance at a global scale.
Proudly founded in Melbourne we have a team of over 2200 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$8 billion and backed by world-leading investors including T. Rowe Price Visa Mastercard Robinhood Ventures Sequoia Salesforce Ventures DST Global and Lone Pine Capital Airwallex is leading the charge in building the global payments and financial platform of the future. If youre ready to do the most ambitious work of your career join us.
Attributes We Value
We hire successful builders with founder-like energy who want real impact accelerated learning and true ownership. You bring strong role-related expertise and sharp thinking and youre motivated by our mission and operating principles. You move fast with good judgment dig deep with curiosity and make decisions from first principles balancing speed and rigor.
Youre humble and collaborative; turn zerotoone ideas into real products and you get stuff done end-to-end. You use AI to work smarter and solve problems faster. Here youll tackle complex highvisibility problems with exceptional teammates and grow your career as we build the future of global banking. If that sounds like you lets build whats next.
About the team
The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions attract new customers and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the companys growth and success.
What youll do
Were looking for a strategic technically fluent and hands-on marketing leader to own the future of AI innovation across the Global Growth Marketing organization. As the Senior Manager Growth Marketing Global Futures you will define and operationalize the AI strategy and technology roadmap that powers the next generation of marketing performance. Youll lead the centralized evaluation rollout and enablement of AI and automation technologies across Performance Marketing Creative and Analytics embedding intelligence and efficiency into every stage of the marketing lifecycle. You will partner closely with Engineering IT Legal and cross-functional marketing teams to translate emerging technologies into measurable operational and revenue outcomes at global scale.
This role is based in San Francisco.
Responsibilities:
Design and deploy agent-based workflows that can: analyze campaign performance (paid SEO Creative) generate insights and hypotheses recommend and execute optimizations
Create systems that continuously learn and improve from performance data
Develop multi-step autonomous workflows (e.g. detect diagnose recommend act)
Build pipelines that automatically: Surface performance anomalies (CPA spikes CTR drops keyword decay) Identify growth opportunities (new keyword clusters audience expansion)
Automate reporting and insight generation across: Google Ads Meta SEO platforms
Replace static dashboards with dynamic queryable AI-driven insights
Redesign core growth workflows to be: Faster (hours minutes) less manual (reduce analyst dependency)
Build tools that enable: Rapid campaign iteration faster testing cycles (creative keyword landing pages)
Eliminate bottlenecks in execution and analysis
Connect data sources (ad platforms analytics CRM SEO tools)
Work with engineering to: Build scalable data pipelines enable real-time or near-real-time decisioning
Implement LLM-based systems for: Insight generation natural language querying of performance data
Partner with Growth Product and Marketing leadership to: Identify highest-leverage automation opportunities prioritize use cases with measurable ROI
Define success metrics (incremental lift efficiency gains cycle time reduction)
Serve as the internal evangelist for AI and automation fostering a culture of experimentation technical curiosity and operational excellence. Educate and enable marketing partners on AI best practices tools and testing frameworks.
Collaborate with Data Science MarTech and Analytics teams to align AI integrations with the broader analytics infrastructure and ensure data integrity across platforms.
Who you are
Were looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have but are not mandatory.
Minimum qualifications:
10 years of experience in Performance Marketing Marketing Operations or CRO ideally in B2B SaaS or fintech. Demonstrated success building or leading AI enablement programs within marketing organizations.
Deep understanding of marketing infrastructure tracking and data pipelines with proven ability to translate emerging technologies into measurable operational or revenue outcomes.
Strong leadership stakeholder management and program governance skills with the ability to influence cross-functional teams and drive adoption without direct authority.
Hands-on experience with AI and automation platforms (e.g. ChatGPT Firefly Runway Midjourney Mutiny Dynamic Yield Jasper Descript Synthesia Adobe Sensei) and familiarity with CRM and marketing automation systems (Salesforce Marketo HubSpot).
Bachelors or Masters degree in Marketing Analytics Computer Science Statistics Engineering or Business Analytics.
Preferred qualifications:
Experience managing global evaluation and rollout of martech or AI systems across multiple regions and teams.
Familiarity with data privacy security and AI governance frameworks (e.g. GDPR CCPA) including responsible AI use and compliance considerations.
Advanced understanding of creative automation dynamic content testing and prompt engineering or agentic AI workflows.
Ability to synthesize technical operational and strategic perspectives into clear direction and comfort operating in fast-moving ambiguous high-growth environments. Experience successfully proposing new solutions across a landscape of diverse decision makers with determination.
Applicant Safety Policy: Fraud and Third-Party Recruiters
To protect you from recruitment scams please be aware that Airwallex will not ask for bank details sensitive ID numbers (i.e. passport) or any form of payment during the application or interview process. All official communication will come from an @ email address. Please apply only through or our official LinkedIn page.
Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition regardless of any other provision to the contrary.
Equal opportunity
Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit qualifications competence and talent. We dont regard color religion race national origin sexual orientation ancestry citizenship sex marital or family status disability gender or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation please let us know.
Required Experience:
Senior Manager
About Company
Grow your business faster with Airwallex - global business accounts, high speed transfers, multi-currency cards, online payments, embedded finance, and more.