Acquisition Strategy Associate

THE POSITION
Our roster has an opening with your name on it

You will become a critical member of a lean Canada team responsible for growing FanDuel Sportsbook and Casino in Ontario. Core responsibilities will focus around customer acquisition strategy which includes owning the new customer offer strategy and working closely with Media and Retention to connect the customer journey.

In addition to the specific responsibilities outlined above employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

THE GAME PLAN
Everyone on our team has a part to play

We are looking for a teammate who can:

Lead acquisition initiatives and strategies driving insights on offer conversion acquisition volume and player value for decision-making across Sportsbook and Casino

Influence FanDuels generosity strategy partnering with leadership to examine how when and why promotions and rewards are delivered ensuring they align with customer needs and commercial goals

Support creation of acquisition promotions including concept design testing setup QA fulfillment and in-product merchandising & communications

Report and track KPIs translating performance into insight and clear narratives for leadership and cross-functional partners

Serve as a champion for acquisition customer experience by working closely with Media and Early Life Retention teams to bridge the new customer journey

Collaborate with partners across Marketing Product MarTech Finance Commercial and Operations to plan launch and optimize promotional campaigns

THE STATS
What were looking for in our next teammate

Bachelors degree

2 years in B2C marketing or digital environments; ideally with experience in customer marketing

Strong proficiency in PowerPoint Excel and SQL

Strong project management skills and comfort working in fast-paced cross-functional teams

Process-oriented mindset with excellent planning and organizational habits

A collaborative teammate whos ready to roll up their sleeves and move work forward

Proven ability to deliver high-quality outcomes and see initiatives through to completion

Dont check all the boxes Thats okay! We encourage you to still apply if you feel like you possess an adjacent skillet and are interested in learning more about this position.

ABOUT FANDUEL

FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: Americas #1 Sportsbook FanDuel Sportsbook; its leading iGaming platform FanDuel Casino; the industrys unquestioned leader in horse racing and advance-deposit wagering FanDuel Racing; and its daily fantasy sports product.

In addition FanDuel Group operates FanDuel TV its broadly distributed linear cable television network and FanDuel TV its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states Canada and Puerto Rico.

The company is based in New York with US offices in Los Angeles Atlanta and Jersey City as well as global offices in Canada and Scotland. The companys affiliates have offices worldwide including in Ireland Portugal Romania and Australia.

FanDuel Group is a subsidiary of Flutter Entertainment the worlds largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).

PLAYER BENEFITS
We treat our team right

This role may offer the following benefits: extended medical vision and dental coverage; life insurance; disability insurance; a retirement program with employer contributions; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation including but not limited to cash bonuses and stock program participation. This role includes 12 holidays and two (2) floating holidays. FanDuel offers paid sick time in accordance with applicable Canadian law. Check out all our benefits here: FanDuel Total Rewards. *Benefits differ across country and job type.

FanDuel is an equal opportunities employer and we believe as one of our principles states We are One Team!. As such we are committed to equal employment opportunity regardless of race color ethnicity ancestry religion creed sex national origin sexual orientation age citizenship status marital status disability gender identity gender expression or any other characteristic protected by provincial local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued respected and included.

FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please email.

The Company intends to use artificial intelligence in the process of screening assessing and/or selecting applicants for this role.

The applicable salary range for this position is $62000 - $77000 CAD which is dependent on a variety of factors including relevant experience location business needs and market demand. This role may offer the following benefits: extended medical vision and dental coverage; life insurance; disability insurance; a retirement program with employer contributions; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation including but not limited to cash bonuses and stock program participation. This role includes 12 holidays and two (2) floating holidays. FanDuel offers paid sick time in accordance with applicable Canadian law.

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