Global Business Development Associate (UK)
Job Summary
1. Market Intelligence & Industry Mapping
Map the regional ecosystem across industries identifying high-potential sectors accounts and decision-makers.
Continuously track market trends competitor activity and emerging opportunities.
Build and maintain a dynamic database of target accounts and stakeholders.
2. Lead Generation & Pipeline Development
Drive multi-channel lead generation strategies (cold outreach referrals LinkedIn partnerships events).
Build and maintain a strong healthy and predictable sales pipeline.
Ensure consistent funnel velocity from prospecting to closure.
3. Appointment Setting & Lead Qualification
Secure high-quality meetings with key decision-makers across target accounts.
Qualify leads based on business fit budget authority need and timeline (BANT or similar frameworks).
Prioritize opportunities with the highest revenue potential and strategic value.
4. Business Development & Revenue Ownership
Own end-to-end sales cyclesfrom prospecting to negotiation and closure.
Sell integrated solutions across Global CIO Forum IPs:
End Customer Events (CIO 200 Summits Symposiums)
Regional Roundtables
Targeted Lead Generation Campaigns
Exclusive Webinars
CIO Reboot / Community Engagement Initiatives
Regional Publications & Media Assets
Consistently achieve and exceed quarterly and annual revenue targets.
5. Key Account Management
Build long-term relationships with strategic clients and partners.
Act as a trusted advisorunderstanding client goals and aligning solutions accordingly.
Drive account growth through upselling cross-selling and renewals.
6. Solution Selling & Proposal Development
Craft tailored proposals and value propositions aligned to client objectives.
Position integrated offerings (events media community demand gen) as a unified growth platform.
Collaborate with internal teams to design customized engagement solutions.
7. Stakeholder Collaboration
Work closely with marketing content and delivery teams to ensure seamless execution of sold projects.
Provide feedback from the market to refine offerings and go-to-market strategies.
8. Reporting & Performance Management
Maintain accurate sales forecasts and pipeline reports.
Track KPIs including conversion rates deal size sales cycle and revenue contribution.
Use CRM tools effectively to manage all sales activities.
Requirements
Required Skills & Competencies
Proven track record of meeting or exceeding revenue targets
Exceptional communication negotiation and presentation skills
Ability to engage and influence C-level executives
Strategic thinking with strong execution capability
High ownership mindsetno excuses only outcomes
CRM proficiency and data-driven approach to sales
Required Skills:
Key Responsibilities: - Drive registrations for global B2B events and summits - Engage with CXOs IT leaders and decision-makers - Generate qualified leads and confirm meetings - Handle speaker nominations and panel confirmations - Maintain CRM records and campaign tracking - Support email campaigns and database management - Achieve daily/weekly/monthly targets Requirements: - 2 years of telemarketing or inside sales experience - Excellent English communication skills - Confidence in dealing with CXO-level stakeholders - Strong follow-up and negotiation skills - Experience with CRM tools and LinkedIn outreach - Knowledge of IT/Cybersecurity/B2B events is a plus Preferred Qualifications: - Bachelors degree in Business/Marketing - Experience in international campaigns - Experience in event/conference industry