Marketing Manager Hershey & Oh Henry

Job Title: Marketing Manager Hershey and Oh Henry

The Hershey Company

Your career. Your ownership. Together well make more Moments of Goodness.

Hershey employees get to make real impactful changes daily. We are looking for thinkers leaders and challengers people who initiate and make a true impact. Here at Hershey Canada we strike the perfect balance between autonomy and support. Our managers are equipped to foster your career aspirations and empower your growth. With resources like e-learning coaching cross-functional projects your personal and professional growth is paramount to the team. Hersheys people-focused mindset is what makes our culture so sweet.

Major Canada brands include OH HENRY! HERSHEYS KISSES BROOKSIDE POT OF GOLD JOLLY RANCHER REESES TWIZZLERS HERSHEYS SKOR CHIPITS and ICEBREAKERS.

Hershey Canada is proud of our position on Forbes Top Five Best Employers 2024 and 2025 and Forbes 2022 Worlds Top Female Friendly Companies. For 2025 Weve been recognized as Greater Toronto Top Employers for the 6th consecutive year and Canadas Most Admired Cultures 2021-2023. Weve also been named as a Great Place to Work for 2023 - 2025!

At The Hershey Company were committed to making a difference in the communities where we live work and do business. This commitment dates from the earliest years of our company and is a vital part both of our heritage and of who we are today.

How will you fit in the big picture

As a Marketing Manager of Hershey & Oh henry brand you will play a leadership role throughout the corporation as the brand owner responsible for the growth and overall health of the brand portfolio. The organization will look to you to deliver on your business objectives and will rely on your leadership skills to lead a team of internal and external cross-functional teams to execute your brand strategy flawlessly.

What will you do

• Developing and implementing annual business reviews and marketing plans based on solid analysis and strong consumer insights.
• Work with research team members to direct consumer research and ensure that key insights and learnings are captured and actions taken.
• Lead the development and execution of brand building initiatives including promotions and/or advertising. Ensure key learnings are captured to be incorporated into future activities.
• Develop and execute meaningful new products/commercialize new products that will drive brand development and growth.
• Complete business ownership of brands annual operating plan including risks and opportunities budgeting SKU management financial forecasting and reporting etc.
• Work closely with key cross functional partners specifically in the customer marketing and sales areas to ensure brand strategies drive closely linked sales strategies and communications

Skills Knowledge and Education Requirements

• Business degree or equivalent experience with a marketing or related major preferred
• A minimum of 5 years of progressive brand management experience in the Packaged Goods industry or similarly disciplined industry
• Strong personal leadership cross-functional teamwork and strategic thought leadership are required in addition to solid analytic skills.
• Strong presentation skills interpersonal and oral/written communication skills
• Solid understanding of financial statements and accounting principles
• Proven track record of leading agencies to create and execute high impact marketing campaigns

Benefits and Perks of Working at Hershey Canada:

• Flexible Work Environment! We pride ourselves in offering flexibility in your work schedule
• Flexible dress policy this includes jeans!
• Corporate social responsibility programs - because we should leave the world a little better than we found it.

• Health and Wellness Reimbursement program as well as other great employee benefits
• Fantastic rewards and recognition programs

• Working for a company recognized as one of the best in Canada and the GTA!

• Of course exposure to some of the finest chocolate and non-chocolate confectionery products

Location

The Hershey Canada corporate head office is located at:

5750 Explorer Drive Suite 500

Mississauga Ontario L4W 0B1

The location is LEED (Leadership in Energy and Environmental Design) certified and has been custom designed to reflect Hersheys tradition of teamwork with a focus on a productive and open workflow environment.

Get to know us more on our website at Hershey Canada or our LinkedIn: Hershey Canada Inc.

The anticipated base salary range for this role is from $103120 to $128900 per year. The actual base salary offered will depend on a variety of jobrelated factors including but not limited to experience skill set education and addition to a market-competitive base salary our Total Rewards package includes performancebased incentives and a comprehensive competitive benefits package designed to support overall physical mental and financial wellbeing (as applicable).

Hershey Canada is proud of being named to Forbes Canadas Best Employers 2021 List and Forbes 2021 Worlds Top Female Friendly Companies. We have also been recognized as one of Greater Torontos Top Employers for 2022 Canadas Top 100 Employers for 2022 and one of Canadas Most Admired Corporate Cultures 2021.

At Hershey Canada we seek the advancement of an inclusive and respective culture by having a diverseworkforce and inclusive environment to create more Moments of Goodness for our employees and Canada extends opportunities to qualified applicants and employees regardless of race national orethnic origin colour religion age sex sexual orientation gender identity or expression marital status familystatus genetic characteristics disability or any other protected status.

We will provide accommodations throughout the recruitment selection and/or assessment process to supportdiversity equity and inclusion in our hiring. Please inform the Talent Acquisition team if you requireaccommodation in order to participate in our hiring process.