Field Marketing Manager
San Francisco, CA - USA
Job Summary
About Anthropic
Anthropics mission is to create reliable interpretable and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers engineers policy experts and business leaders working together to build beneficial AI systems.
About the role
We are looking for a high-energy results-driven Field Marketing Managers to own and scale our field marketing strategy across North America in various customer and partner segments - Startups Enterprise Partners this role you will be the driving force behind regional events and programs that builds pipeline and accelerate revenue through in-person and virtual experiences.
We are seeking self-starters who thrive in a fast-paced environment can operate independently with minimal oversight and have a proven track record of building and executing impactful field programs that move the needle for sales. You will be responsible for the full program lifecycle from strategy and sales alignment through execution and pipeline attribution.
Responsibilities
Field Event Strategy & Execution
- Own the end-to-end strategy planning and execution of field events across North America including executive dinners roundtables workshops regional conferences and roadshows
- Build and manage a regional field marketing calendar in close coordination with sales leadership and demand generation
- Identify and prioritize the markets accounts and formats that will have the greatest impact on pipeline and deal acceleration
- Manage sponsorships venue relationships speakers and third-party event investments end to end
Pipeline Generation & Accountability
- Drive measurable pipeline and revenue impact from every program own pipeline targets tied to field marketing in North America
- Develop pre-event day-of and post-event engagement strategies that maximize registration-to-attendance conversion and sales follow-up
- Work hand-in-hand with sales and BDR teams to build targeted invite lists and ensure strong attendance from priority accounts
- Track and report on program ROI pipeline sourced and influenced and attendee engagement metrics
Cross-Functional Collaboration
- Serve as the primary field marketing point of contact for North America sales leadership ensuring programs align with territory plans and revenue goals
- Coordinate with demand generation content product marketing and brand teams to create compelling event collateral messaging and follow-up assets
- Bring field insights back to the broader marketing team to inform campaign strategy and messaging
Operational Excellence
- Manage field marketing budgets with a bias toward efficiency and measurable outcomes
- Maintain project plans timelines vendor relationships and logistics with high attention to detail
- Build scalable repeatable playbooks for field programs that can be replicated across regions and segments
You may be a good fit if you have
- 7 years of field marketing or event marketing experience in B2B SaaS experience at a late-stage technology startup or hyper-growth public technology company is required
- A proven track record of driving pipeline through field programs you think in terms of pipeline and revenue not just attendance
- A highly self-directed and execution-oriented mindset you move fast take ownership and dont wait to be told what to do
- Strong project management skills with the ability to juggle multiple programs regions and stakeholders simultaneously
- Deep experience working cross-functionally with sales BDR and demand generation teams
- Excellent communication skills equally effective influencing sales leaders and collaborating with marketing peers
- Comfort with the event and marketing tech stack (Salesforce HubSpot/Marketo Splash/Eventbrite 6sense or similar)
Strong candidates may also have
- A local footprint or willingness to relocate to San Francisco very strong preference for candidates who can be based in SF and work from the office 2 days a week mirroring the broader Marketing team
- ABM experience and comfort using intent data to drive targeted event and account strategies
- Experience at a high-growth startup or scale-up where speed and resourcefulness are table stakes
- Experience supporting enterprise and strategic sales segments with high-touch executive-level programs
Role-specific policy: For this role if not locally based in San Francisco we expect staff to be able to work from our San Francisco office at least once a month for cross-functional stakeholder engagement. Additionally this role will require up to 40% travel for events and customer engagements.
Deadline to apply:None. Applications will be reviewed on a rolling basis.
The annual compensation range for this role is listed below.
For sales roles the range provided is the roles On Target Earnings (OTE) range meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.
Annual Salary:
$255000 - $320000 USD
Logistics
Minimum education: Bachelors degree or an equivalent combination of education training and/or experience
Required field of study:A field relevant to the role as demonstrated through coursework training or professional experience
Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position
Location-based hybrid policy: Currently we expect all staff to be in one of our offices at least 25% of the time. However some roles may require more time in our offices.
Visa sponsorship:We do sponsor visas! However we arent able to successfully sponsor visas for every role and every candidate. But if we make you an offer we will make every reasonable effort to get you a visa and we retain an immigration lawyer to help with this.
We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy so we urge you not to exclude yourself prematurely and to submit an application if youre interested in this work. We think AI systems like the ones were building have enormous social and ethical implications. We think this makes representation even more important and we strive to include a range of diverse perspectives on our team.
Your safety matters to us. To protect yourself from potential scams remember that Anthropic recruiters only contact you some cases we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money fees or banking information before your first day. If youre ever unsure about a communication dont click any linksvisit for confirmed position openings.
How were different
We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact advancing our long-term goals of steerable trustworthy AI rather than work on smaller and more specific puzzles. We view AI research as an empirical science which has as much in common with physics and biology as with traditional efforts in computer science. Were an extremely collaborative group and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such we greatly value communication skills.
The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic including: GPT-3 Circuit-Based Interpretability Multimodal Neurons Scaling Laws AI & Compute Concrete Problems in AI Safety and Learning from Human Preferences.
Come work with us!
Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits optional equity donation matching generous vacation and parental leave flexible working hours and a lovely office space in which to collaborate with colleagues. Guidance on Candidates AI Usage:Learn aboutour policyfor using AI in our application process
Required Experience:
Manager
About Company
Anthropic is an AI safety and research company that's working to build reliable, interpretable, and steerable AI systems.