Marketing Manager | Field & Stream Lodge Co. | Bozeman, MT
Bozeman, MT - USA
Job Summary
Field & Stream Lodge Co.
Field & Stream Bozeman is your new gateway to Big Sky Country. Situated just one mile from downtown our lodge is designed to be a gathering place for friends families experts and amateurs. Were the perfect home base for your next adventurefishing hunting skiing Bridger Bowl or hiking the M trail.
The Marketing Manager will play a key role in supporting and executing the marketing strategy for Field & Stream Lodge Co including the hotels restaurant Dry Fly Saloon and bar Honey Hole. Guided by Corporate Marketing Leadership and the Director of Sales Marketing this individual will partner closely with the property team F&B leadership brand team PR agency and digital and social agencies serving as the central liaison between all external and internal marketing partners to bring brand and outlet-specific initiatives to life. This position requires strong knowledge of hospitality marketing principles with a focus on maintaining brand consistency while driving ideation coordination execution and performance reporting across both the hotel and F&B experiences. This role includes leading onâproperty content capture managing the annual marketing calendar coordinating influencer/media visits and supporting hotel and F&B programming with onâsite marketing execution. This position reports directly to the Director of Sales Marketing with a dottedâline reporting relationship to the Corporate Vice President of Portfolio Marketing.The salary range for this position is $60000 - $75000
What Youll Be Doing
Strategic Marketing
- Support the development and execute onâproperty components of comprehensive marketing strategies for the hotel restaurant and bar to differentiate the property increase visibility and grow market share. Provide local insights and on-property execution to ensure strategies align with guest needs and business goals.
Brand Management & Marketing Calendar
- Create and own an annual calendar for hotel and F&B outlets ensuring campaigns and property activations are approved and executed on time. Maintain and update the calendar in partnership with brand PR and social media agencies ensuring aligned and timely workflows across all partners.
- Ensure all on-property communications and activations reflect the established brand standards.
- Maintain brand consistency across signage collateral photography and guest-facing materials for hotel and F&B outlets.
Content Creation & Social Media
- Partner with the social media agency by providing onâproperty content approvals and coordination to support their content strategy.
- Capture and curate photography/videography for social channels and marketing needs (including all hotel and F&B outlets events and programming).
- Coordinate influencer and media visits in alignment with PR and brand team including scheduling hosting and ensuring content requirements are met.
Digital Marketing
- Submit all website menu and digital updates to the brand agency ensuring accuracy of copy photography and promotions for hotel and outlets.
- Maintain property listings on third-party websites by routing updates through the appropriate digital/brand channels.
CRM & Lifecycle Marketing
- Run all email marketing efforts for the hotel and F&B outlets including gathering content writing copy building campaigns routing for approvals and deploying sends.
- Provide feedback on email results and property-level engagement to agency and corporate teams.
Sales Collateral & Promotions
- Partner with the DOSM and brand team to produce property-specific collateral signage and tactical promotions and manage onâproperty collateral needs (creation ordering updates and maintenance).
- Own advertising agreements and route creative requests through the brand agency.
- Ensure timely and high-quality delivery of materials that support sales and property objectives.
Event Planning & Activations
- Support the conceptualization and on-site execution of experiential activations and brand events by managing marketing components (content capture promotional support signage and communications).
Reporting & Analysis
- Provide property-level reporting and analysis to internal leaders and agency partners on campaign performance guest engagement and ROI.
- Share actionable insights based on onâproperty observations.
Partnership Marketing
- Assist in developing and maintaining partnerships with local businesses and tourism boards.
- Coordinate onâproperty logistics and marketing needs for influencer media and partner visits in alignment with PR and brand teams.
Special Projects
- Execute additional marketing initiatives and projects assigned by the Corporate Director of Marketing and Director of Sales Marketing.
What Were Looking For
- Have a minimum of 2 years experience in marketing positions in the hospitality industry.
- Experience working with independent hotels.
- Demonstrate a track record of production in group sales
- Have a track record of achieving and maintaining superior sales and revenue results at your hotel(s) and can articulate the underlying strategies that led to your achievements.
- Demonstrate through experience with professional selling skills; opening probing support closing.
- Ability to use the tools of our trade: Computer Hospitality CRM (Salesforce) databases property management systems and industry business intelligence tools (Agency360).
- Not afraid to get your hands dirty for the good of the team and above all youll deliver results.
Whats In It for You
- Competitive compensation package and incentive plan.
- Generous health dental and vision insurance plus 401K.
- Comprehensive onboarding and training plan to set you up for success.
- Coaching feedback and mentorship to develop yourself and your team.
- Personalized development plan to fit your individual role and career goals.
- Leadership courses to improve your personal and interpersonal effectiveness.
- Monthly fitness and transportation credits.
- Unlimited PTO and 9 paid holidays.
- Opportunities to volunteer and give back to our local communities.
- Paid Parental Leave.
- Tuition reimbursement opportunities when you grow we grow!
Non-Negotiables (Our Core Values)
- SERVE OTHERS.
- LIVE 360.
- BUILD A POSITIVE TEAM.
- COMMUNICATE.
- BE WILDLY PASSIONATE.
- TAKE OWNERSHIP.
- LEARN INNOVATE.
- EMBRACE CHANGE
As part of an organizational culture that embraces change and progress this job description does not seek to limit the tasks and responsibilities of the position. Rather it acts as a springboard for future career and personal development within the property team and entire Modus Hotels community.
We are an equal opportunity employer. We actively respect the right of any qualified individual who performs to Modus standards to work. Discrimination based on gender age race religion national origin marital status sexual orientation disability or any other characteristic not related to performance ability or attitude protected by state or federal law is disrespectful bad business and wont be tolerated. Its also illegal.
Modus by PM Hotel Group will not discharge or in any other manner discriminate against employees or applicants because they have inquired about discussed or disclosed their own pay or the pay of another employee or applicant. However employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information unless the disclosure is (a) in response to a formal complaint or charge (b) in furtherance of an investigation proceeding hearing or action including an investigation conducted by the employer or (c) consistent with the contractors legal duty to furnish information.
This description is subject to change at the sole discretion of the Company and in no way creates an employment contract implied or otherwise; each associate remains at all times an at will associate.
Required Experience:
Manager
About Company
We know hotels. We’re innovators, entrepreneurs, curators, and collaborators. We’re inspired to create and driven to optimize performance.