Marketing Communications Consultant

Career Area:

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar yourejoining a global team who cares not just about the work we do but also about each other. We are the makers problem solvers and future world builders who are creating stronger more sustainable communities. We dontjust talk about progress and innovation here we make it happen with our customers where we work and live. Together we are building a better world so we can all enjoy living in it.

Caterpillars Building Construction Product (BCP) division is hiring a Marketing Communications Consultant.

Role Summary:

The BCP divisions Marketing Communications Consultant is an expert in developing the strategy and implementation of channel optimization & activation digital marketing campaign management creative development and public relations.

What Youll Do (Job Duties)

• Analyze business objectives and opportunities to develop and align marketing strategies.

• Conduct market and competitive research to identify new opportunities and industry trends.

• Establish metrics to monitor and evaluate the effectiveness of marketing strategies and recommend improvements as needed.

• Maintain effective internal communication across the marketing team to align strategy with evolving organizational needs.

What You Have (Core Skills)

• Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

• Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.

• Creativity: Knowledge of the approaches tools and techniques for promoting creative original thinking and ability to apply it to a variety of business situations.

• Effective Communications: Understanding of effective communication concepts tools and techniques; ability to effectively transmit receive and accurately interpret ideas information and needs through the application of appropriate communication behaviors.

• Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients vendors and peers.

• Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors service providers contractors consultants and suppliers).

• Promotion and Marketing Communications: Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.

Top Candidates Will Also Have Include

• 58 years of experience leading endtoend marketing campaign management

• Proven ability to analyze market and performance data and translate insights into compelling messaging and integrated campaign strategies

• Experience working in or alongside creative and/or PR agencies; background as a campaign manager or portfolio manager strongly preferred

• Strong project management skills with the ability to balance multiple campaigns timelines and stakeholders

• Datadriven marketer with demonstrated success optimizing campaign performance through analytics and insights

Additional Information

• Relocation and Sponsorship are NOT available for this position.

• 20% domestic travel to be expected

Summary Pay Range:

Compensation and benefits offered may vary depending on multiple individualized factors job level market locationjob-related knowledge skills individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Subject to plan eligibility terms and guidelines. This is a summary list of benefits.

• Medical dental and vision benefits*

• Paid time off plan (Vacation Holidays Volunteer etc.)*

• 401(k) savings plans*

• Health Savings Account (HSA)*

• Flexible Spending Accounts (FSAs)*

• Health Lifestyle Programs*

• Employee Assistance Program*

• Voluntary Benefits and Employee Discounts*

• Career Development*

• Incentive bonus*

• Disability benefits

• Life Insurance

• Parental leave

• Adoption benefits

• Tuition Reimbursement

* These benefits also apply to part-time employees

Posting Dates:

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.

Not ready to apply Join our Talent Community.