Senior Email Marketing Manager
Atlanta, GA - USA
Job Summary
Were hiring a client-facing Senior Email Marketing Manager to take full ownership of strategy performance and communication across multiple (6) ecommerce brands.
This is not an execution-only role. Youll be responsible for driving results setting direction managing KPIs and ensuring that every campaign and flow contributes to revenue growth.
Youll work closely with our internal team and department lead to keep accounts moving forward with clarity structure and momentum.
If you understand how email and SMS fit into the full ecommerce funnel can confidently speak to performance and know how to turn data into action this role is for you.
What Youll Do
Act as the primary strategist and client-facing lead for assigned accounts
Own overall email & SMS strategy performance and prioritization
Lead client communication (performance updates strategy alignment KPI discussions)
Collaborate weekly with the department lead on strategy priorities and growth opportunities
Build and manage campaign calendars aligned with brand goals and promotions
Assign and prioritize tasks for internal executors (copywriters designers specialists)
Review deliverables for quality accuracy and strategic alignment
Identify opportunities to improve revenue retention and lifecycle performance
Core KPIs Youll Own
Email & SMS-driven revenue
Contribution to overall brand revenue
Client retention and churn
Must-Have Requirements
Proven experience owning email & SMS strategy for ecommerce brands
Strong expertise in Klaviyo lifecycle marketing and campaign planning
Confident in client-facing communication and performance discussions
Ability to manage multiple accounts without losing attention to detail
Strong organization prioritization and communication skills
Experience collaborating with email specialists designers or junior team members
Nice to Have
Agency experience managing multiple ecommerce brands
Broader ecommerce understanding (AOV LTV retention repeat purchase rate etc.)
Tools We Use
Klaviyo
Slack
Google Sheets
Figma