Head, Retail Media Strategic Accounts

Commercial leader to own and scale Retail Media partnerships across APAC & EU. This role combines team leadership strategic account ownership and revenue delivery with a strong focus on CPG brands and agency groups.

You will lead a team responsible for execution and pipeline development while personally driving the most strategic partnerships and multi-market deals.

Key Responsibilities

1. Revenue Ownership & Commercial Leadership

• Own and deliver regional Retail Media revenue targets across CPG agencies and non-endemic partners

• Build and maintain a high-quality pipeline  with clear conversion plans

• Lead commercial strategy for multi market deals ensuring consistency in pricing packaging and deal structures

2. Team Leadership & Performance Management

• Lead and develop a team of partnership managers / sales leads

• Set clear targets pipeline expectations and performance standards

• Drive accountability on execution quality not just activity

• Coach the team on negotiations deal structuring and senior client engagement

3. Strategic Account Ownership

• Personally own and grow relationships with top regional CPGs and agency groups

• Lead negotiations for high-value multi-market partnerships

• Build long-term JBPs embedding Retail Media as a core investment pillar

• Act as executive sponsor for key accounts

4. Agency & CPG Growth Engine

• Unlock agency budgets (WPP Dentsu Publicis etc.) to drive incremental demand

• Convert top CPGs into always-on Retail Media investors

• Scale regional deals into structured repeatable frameworks

5. Cross-functional & Market Leadership

• Partner with local commercial and QC teams to ensure strong execution

• Align with product and AdOps to scale solutions and unlock inventory

6. Operating Model & Scalability

• Build and standardize best-in-class ways of working (pipeline management program selling JBPs)

• Improve forecasting accuracy and commercial discipline across markets

• Ensure the team operates with clear ownership and prioritization

Qualifications :

• 6 years in Retail Media Digital Advertising Media Agencies brand or retailer side on eCommerce related role ideally within FMCG field

• Proven experience leading commercial teams and delivering revenue targets

• Strong track record closing high-value partnerships with CPGs media agencies or retailers.

• Deep expertise in CPG and agency ecosystems

• Exceptional negotiation skills with fluency in English and the ability to influence senior stakeholders.

• Ability to move from strategy deal execution without dropping the ball

• Experience building and scaling high-performing teams

• Hands-on leader who still closes deals personally

• High ownership

• Experience managing teams in a fast-paced dynamic environment with a strong sense of urgency and attention to detail.

Additional Information :

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Remote Work :

No

Employment Type :

Full-time