Senior Marketing Automation Specialist

Mexico City - Mexico

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

ABOUT APPLY DIGITAL

Apply Digital is a global experience transformation partner. We drive AI-powered change and measurable impact across complex multi-brand ecosystems. Leveraging expertise that spans across the customer experience lifecycle from strategy design to engineering and beyond we enable our clients to modernize their organizations and maximize value for their business and customers.

Our 750 team members have helped transform global companies like Kraft Heinz NFL Moderna Lululemon Dropbox Atlassian AE Networks and The Very Group.

Apply Digital was founded in 2016 in Vancouver the past nine years we have grown to ten cities across North America South America the UK Europe and India.

At Apply Digital we believe in the One Team approach where we operate within a pod structure. Each pod brings together senior leadership subject matter experts and cross-functional skill sets all working within a common tech and delivery framework. This structure is underpinned by well-oiled scrum and sprint cadences keeping teams in step to release often and retrospectives to ensure we progress toward the desired outcomes.

Wherever we work in the world we envision Apply Digital as a safe empowered respectful and fun community for people every single day. Together we work to embody our SHAPE (smart humble active positive and excellent) values and make Apply Digital a space for our team to connect grow and support each other to make a difference.

Visit our Careers page to learn how we can unlock your potential.

About us: Apply Digitals Marketing Services division is a rapidly expanding full-service Martech team with team members in the US Europe LATAM and Asia. As a personalization agency we bridge the gap between creative marketing and strategy. We specialize in cross-channel content strategy creation and distribution (email paid social push SMS) and MarTech implementations. We work with 50 clients ranging in size from companies like YETI Upside and Nutrafol to established marquee brands like AE Networks Afterpay and Stanley Black & Decker.

Role: To help us handle our increasing workload we are looking to bring on a Senior Marketing Automation Specialist.

The ideal candidate is someone who has an interest in email production and is looking to gain experience in working on several top-tier marketing platforms and developing into a CRM career.

The candidate will be expected to work on a wide variety of projects with differing code addition to working directly inside the HTML the candidate will also develop the CSS styling and implement platform-specific code to incorporate dynamic logic inside the template. Once the coding is completed the candidate will QA and test in various marketing platforms with our clients directly.

In addition to coding the candidate will work directly in implementing programs inside each platform by making mock API calls directly via a tool such as Postman and will grasp how to make the program handle any edge cases and filter users into different flows as required.

Responsibilities:

Produce email templates and push notifications using HTML CSS and JavaScript for a wide variety of clients.
Collaborate with our team of highly skilled email developers and customer success managers to resolve potential issues in email deployments.
Participate in email stand-ups to prioritize workload and ensure timely completion of all tasks.
Work closely with the client team to field requests answer questions and collaborate on work-in-progress tasks.
Ensure that emails comply with clients standards email marketing best practices and CAN-Spam laws.
Test email messages to ensure proper formats and templates are utilized using tools such as Litmus and Email on Acid.

Minimum requirements to be considered:

5 years of email production and development experience.

Mastery of HTML and CSS specific to email.

Proficiency with JSON.

Knows what an API is how it works and is proficient in making GET and POST calls.

Understand how a data feed works.

Has an understanding of email code structure and knows how to make code responsive for different devices.

Has strong email etiquette and can communicate with testing QC and updates directly with clients.

Can take feedback clarify it and make adjustments several times if needed.

The ideal candidate:

Platform experience with Iterable Braze Klaviyo Marketo Simon Data or Blueshift.
Knowledge of Liquid or Python Handlebars Django or JINJA.
Proficiency with Photoshop and Figma.

LIFE AT APPLY DIGITAL

At Apply Digital people are at the core of everything we do. We value your time safety and health and strive to build a work community that can help you thrive and grow. Here are a few benefits we offer to support you:

Great projects: Broaden your skills on a range of engaging projects with international brands that have a global impact.

An inclusive and safe environment: Were truly committed to building a culture where you are celebrated and everyone feels welcome and safe.

Learning opportunities: We offer generous training budgets including partner tech certifications custom learning plans workshops mentorship and peer support.

Generous vacation policy: Work-life balance is key to our teams success so we offer ample time away from work to promote overall well-being.

Customizable benefits: Tailor your extended health and dental plan to your needs priorities and preferences.

Flexible work arrangements: We work in a variety of ways from remote to in-office to a blend of both.

Apply Digital is committed to building a culture where differences are celebrated and everyone feels welcome. Thats why we value equal opportunity and nurture an inclusive workplace where our individual differences are recognized and valued.

For more information visit the Diversity Equity and Inclusion (DEI) section of our website. If you have accommodation needs at this stage of the recruitment process please inform us as soon as possible by emailing us at emailprotected.

We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.

Required Experience:

Senior IC

ABOUT APPLY DIGITALApply Digital is a global experience transformation partner. We drive AI-powered change and measurable impact across complex multi-brand ecosystems. Leveraging expertise that spans across the customer experience lifecycle from strategy design to engineering and beyond we enable ou...