National Account Manager

NATIONAL ACCOUNT MANAGEMENT

Develop relationships across the partner network including corporate teams field teams and owner/operators.

Collaborate with Red Bull stakeholders to develop and execute strategic plans.

Build strong mutually beneficial relationships with key account decision-makers and stakeholders.

Customize presentations using business insights to address customer needs and secure execution and programming.

Create account-specific programs (e.g. limited-time offers staff incentive programs) that are relevant to each account and drive volume.

Partner with the Director of LSR to conduct business reviews and hold partners accountable for delivering on agreed-upon execution and programs.

Participate in relevant trade shows and conferences.

CROSS FUNCTIONAL FACILITATION

Builds strong relationships and credibility across the organization in order to influence and drive initiatives at the regional level.

Collaborates with the HQ LSR Lead Director of LSR On-Premise Marketing and Brand Marketing to develop customized account programs and ensure that brand standards are maintained.

Works with the Director of LSR to adapt the Global Framework to align with U.S. priorities.

Communicates with key stakeholders within the business units and regions to drive execution and to both provide and gather feedback on accounts and programs.

Works closely with Operations and Distribution.

Conducts regular reviews with key RB stakeholders who are part of the global partnership.

DRIVES ON PREMISE MARKETING INITIATIVES IN LIMITED-SERVICE RESTAURANTS

Develops programs to motivate engage and reward staff.

Works with trade marketing and thirdparty agencies to develop relevant social and digital initiatives that drive brand and product relevance.

Creates programs that deliver a premium product experience.

BUDGETS & PLANNING

Establishes and manages budgets continuously analyzing return on investment (ROI) and rate per case.

Plans and tracks monthly volume by account chain.

Analyzes distribution and non-buy reports each month to identify and close gaps.

Assists in developing tracking and controlling budgets to ensure alignment with the annual business plan.

Manages expenses to remain within the assigned budget.

Controls account volume forecasting and spending by maintaining accurate and regular Customer Program Management (CPM) updates.

BUSINESS ANALYSIS & REPORTING

Lead post-promotion analysis across all programs to evaluate promotional effectiveness.

Use all available RBNA and customer data information tools and Category Management support to develop and maintain a position of thought leadership within the Energy Drink category for assigned accounts.

Analyze sales data thoroughly to establish priorities identify opportunities and provide clear focus for the team.

BUSINESS REVIEWS

Conducts regularly scheduled business reviews with account leadership and internal field sales teams to provide updates on business performance competitive activity and new opportunities.

Proactively shares examples of Red Bull marketing activities to illustrate key points of differentiation from competitors.

Provides energy insights that drive changes in promotion pricing or display practices.

Regularly engages in activities to build relationships and establish strong connections throughout all levels of key accounts.

Qualifications :

At least five years of chain management experience with a proven track record of success and a strong drive to pursue and secure new business

At least eight years of CPG sales experience with a strong record of driving growth in limited-service restaurants

Persuasive communicator both orally and in writing with customers and internal leadership

Strong analytical skills with the ability to interpret and apply business insights

Highly collaborative with a team-oriented mindset

Excellent communication presentation and negotiation skills

Demonstrated success in developing scalable programs that deliver sales results

Creative solutions-focused mindset with strong attention to detail

Self-motivated entrepreneurial and able to work independently

Experience in planning and business management including developing joint business plans and engaging with customers at the most senior levels

Proficient in Microsoft Excel and PowerPoint

Bachelors degree preferred

Fluency in English required; additional language skills are an advantage

Additional Information :

This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.
The base salary range for this position is $124000 - 186000 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
Our current Benefits include:
Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.

Remote Work :

No

Employment Type :

Full-time