Consumer Insights Manager

Permanent

Job Description

Join us to create change and have an impact in homes around the world.

At Electrolux a leading global appliance company we strive every day to shape living for the better for our consumers our people and our planet. We share ideas and collaborate so that together we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more our global community of people from 100 countries we listen to each other actively contribute and grow together.

Where youll be:

This position will be based in the Charlotte NC HQ; hybrid work policy model.

All About the Role:

Every day we work to improve the lives of millions by reimagining how people cook clean and care for their homes. As a Consumer Insights Manager you will play a pivotal role in shaping products and brand experiences by deeply understanding how consumers live think and interact with our products.

In this role you will lead consumer insights initiatives that inform innovation drive commercial impact and elevate brand desirability across the Frigidaire and Electrolux brands. Youll translate consumer behavior needs and trends into clear actionable insights through rigorous analysis and compelling storytelling. Success in this role requires strong consumer empathy strategic thinking comfort with ambiguity and the ability to influence crossfunctional partners to turn insight into action.

Key Responsibilities:

• Lead and manage multiple consumer research initiatives endtoend ensuring methodologies tools and vendors align with business objectives and decisionmaking needs

• Develop annual learning plans and manage insights budgets timelines and vendor performance

• Identify evaluate and activate innovative research methodologies to deliver cuttingedge consumer insights

• Analyze quantitative and qualitative data to generate factbased insights and strategic recommendations

• Translate insights into clear actionable narratives using compelling visual verbal and written storytelling

• Partner crossfunctionally with product development marketing and sales to embed consumer insights into innovation and gotomarket strategies

• Champion insightsdriven decision making to influence product features enhancements and commercial priorities

• Monitor trends and market dynamics to provide forwardlooking consumer and category perspectives

Minimum Qualifications

• Bachelors degree

• 5 years of experience in consumer insights market research brand strategy product insights or related roles supporting business decisionmaking Proven experience analyzing data and presenting insights to inform business decisions

• Ability to synthesize complex information into clear actionable recommendations

• Proficiency in PowerPoint Excel and Word

Benefits highlights:

• Discounts on our award-winning Electrolux products and services

• Family-friendly benefits

• Insurance policy plan

• Extensive learning opportunities and flexible career path

Please be advised that we are unable to offer visa sponsorship for this position at this time.

Find more on: Electrolux Group North America:

Electrolux Group Careers: Consumer Products Inc. is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age race color religion sex national origin sexual orientation disability or veteran status. If you need assistance or an accommodation during the application process because of a disability it is available upon request through The company is pleased to provide such assistance and no applicant will be penalized as a result of such a request.

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