Social Media Specialist

Social Media Specialist supports the planning execution and monitoring of social media activities across multiple platforms. This role focuses on day-to-day execution coordination and reporting working closely with senior team members to ensure content is published accurately on time and aligned with approved strategies and brand guidelines. 

Responsibilities: 

• Collaborate with stakeholders to understand brand goals target audiences and campaign objectives and translate these into clear executable content plans. 
• Plan review and execute social media content ensuring all posts align with brand voice visual guidelines and approved messaging. 
• Own content scheduling and publishing across social media platforms ensuring accuracy consistency and adherence to timelines. 
• Perform hands-on execution including post setup formatting hashtag use link tracking and basic community monitoring. 
• Monitor and analyze social media performance prepare client-ready summaries and explain results in a clear actionable way. 
• Provide data-backed recommendations to improve reach engagement and content effectiveness and implement approved optimizations. 
• Stay current on platform updates trends and best practices and apply relevant updates to ongoing execution. 
• Support email marketing tasks as needed 

Qualifications :

• With at least a year of experience in content creation and curation. 
• In-depth knowledge of social media platforms including Instagram Facebook LinkedIn TikTok and Twitter with an understanding of algorithms best practices and features. 
• Expertise in social media analytics using tools like Meta Business Suite Sprout Social or Hootsuite to track KPIs and refine strategies based on data insights. 
• Trend-spotting abilitywith a keen sense for emerging trends and platform updates and adaptability to quickly implement changes to social media strategies.  
• Preferably can handle multiple clients.  
• Strong English verbal and written communication skills 
• Comfortable working in a client-facing role 
• Amenable to work onsite (CEBU CITY) from Monday to Friday (7am-4pm 8am-5pm or 9am-6pm) 

Remote Work :

No

Employment Type :

Full-time