Business Analyst
Job Summary
Job Description
Key Responsibilities:
- Lead retail performance analysis covering sales margin inventory and store productivity
- Develop dashboards reports and KPIs to support data-driven decision-making
- Provide commercial insights to optimize pricing promotions assortment and category performance
- Analyze customer behavior market trends and competitive landscape
- Partner with stakeholders to identify business opportunities and operational improvements
- Support budgeting forecasting and financial planning processes
- Drive automation and enhancement of reporting tools and data systems
Qualifications:
- Bachelors or Masters degree in Business Administration Finance Economics Data Analytics or related field
- 58 years of experience in business analysis preferably in retail FMCG or consumer business
- Strong understanding of retail KPIs (sales margin stock turnover sell-through etc.)
- Advanced skills in Excel and BI tools (Power BI Tableau or similar)
- Experience with SQL or data querying tools is an advantage
- Strong analytical thinking and problem-solving skills
- Excellent communication and stakeholder management abilities
- Ability to work in a fast-paced dynamic retail environment
Required Experience:
IC
About Company
Criterion Asia is a leading recruitment agency in Thailand. Specializes in executive search and recruiting mid to senior level candidates in Southeast Asia.