Looking for an innovative high-growth multi-award-winning company in one of the hottest segments of the security market Look no further than Veracode!
Veracode is a global leader in Application Risk Management for the AI era. Powered by trillions of lines of code scans and a proprietary AI-generated remediation engine the Veracode platform is trusted by organizations worldwide to build and maintain secure software from code creation to cloud deployment.
Were looking for a SrProductMarketing Managerto own thefull product marketing lifecycle forparts of our Application Risk Management complex application security capabilities (especially AI-powered features) into clear compelling value propositions that resonate with developers AppSec leaders CISOs and engineering executives.
Youllsit at the intersection of Product Sales and Marketing helping position Veracode as the must-have platform in a crowded cybersecurity andDevSecOpsmarket.
What you will be responsible for:
Product Positioning & Messaging: Develop and refine positioning messaging and value propositions for Veracodes core products and new innovations (e.g. AI-assisted remediation Package Firewall External Attack Surface Management worked ontbd).
LaunchStrategy: Lead end-to-end planning and execution for product launches releases and major feature updates including campaign strategy sales plays and enablement.
Sales Enablement:Partner with sales enablement to create compelling sales collateral pitch decks battle cards demos and training materials to equip the sales team to win deals.
Content Creation: Work with contentdemandgen and creative teams to produce high-impact assets such as whitepapersebooks webinars blog posts case studies and website copy that highlight customer outcomes.
Cross-Functional Collaboration: Partner closely with Product Management Sales Demand Generation Field Marketing and PR to drive pipeline adoption and revenue growth.
Nice to haves
Market & Competitive Intelligence: Conduct ongoing market research win/loss analysis competitive analysis and buyer persona development to keep our messaging sharp and differentiated.
Customer Storytelling: Collaborate with Customer Success and Product teams to gather insights and turn customer successes into compelling stories and references.
Required Skills:
Product marketing experience in B2B SaaS (cybersecurity application security or DevSecOps experience strongly preferred).
Proven ability to simplify complex technical concepts (especially around code security vulnerabilities AI in security or software supply chain risks) into clear benefit-driven messaging.
Strongtrack recordof successful product launches and GTM execution.
Excellent written and verbal communication skills with experience creating sales collateral and customer-facing content.
Data-driven mindset comfortable using win/loss data usage metrics and market insights to inform strategy.
Ability to thrive in a fast-paced environment and manage multiple priorities.
Bachelors degree in Marketing Business Computer Science ora relatedfield (or equivalent experience).
Preferred Qualifications
Experience in cybersecurity or application security (AppSec SAST SCA DASTDevSecOps).
Familiarity with the developer and security buyer personas.
Experience working with AI-powered products or modern software development workflows.
Hands-on experience with tools like Salesforce Highspot Gong or marketing automation platforms.
What we offer you:
Outstanding Medical Dental and Vision Coverage to meet all your healthcare needs.
Wellness benefits to help you focus on whats most important.
Take What You Need time off policy.
Extensive development and training offerings to help you grow your career at Veracode.
Generous 401k match to help save for your future.
Amazing community of professionals who take pride in what we do every day.
Employment opportunities are available to all applicants without regard to race religion color national origin gender sexual orientation age marital status veteran status or disability status.
Fraudulent Recruitment Alert - Be Aware and Stay Informed
At Veracode we prioritize a secure recruitment process. Unfortunately fake recruitment and job offer scams are on the rise. They aim to deceive candidates through emails and calls to obtain sensitive information.
Heres our recruitment promise to you:
Comprehensive Interview Process: We never extend job offers without a comprehensive interview process involving our recruitment team and hiring managers.
Offer Communications: Our job offers are not sent solely through email and we will never ask you to pay for your own hardware.
Email Verification: Recruiting emails from Veracode will always originate from an @ email address.
If you have any doubts about the authenticity of an email letter or telephone communication claiming to be from Veracode please reach out to us atbefore taking any further action.
Required Experience:
Manager
Looking for an innovative high-growth multi-award-winning company in one of the hottest segments of the security market Look no further than Veracode!Veracode is a global leader in Application Risk Management for the AI era. Powered by trillions of lines of code scans and a proprietary AI-generated ...
Looking for an innovative high-growth multi-award-winning company in one of the hottest segments of the security market Look no further than Veracode!
Veracode is a global leader in Application Risk Management for the AI era. Powered by trillions of lines of code scans and a proprietary AI-generated remediation engine the Veracode platform is trusted by organizations worldwide to build and maintain secure software from code creation to cloud deployment.
Were looking for a SrProductMarketing Managerto own thefull product marketing lifecycle forparts of our Application Risk Management complex application security capabilities (especially AI-powered features) into clear compelling value propositions that resonate with developers AppSec leaders CISOs and engineering executives.
Youllsit at the intersection of Product Sales and Marketing helping position Veracode as the must-have platform in a crowded cybersecurity andDevSecOpsmarket.
What you will be responsible for:
Product Positioning & Messaging: Develop and refine positioning messaging and value propositions for Veracodes core products and new innovations (e.g. AI-assisted remediation Package Firewall External Attack Surface Management worked ontbd).
LaunchStrategy: Lead end-to-end planning and execution for product launches releases and major feature updates including campaign strategy sales plays and enablement.
Sales Enablement:Partner with sales enablement to create compelling sales collateral pitch decks battle cards demos and training materials to equip the sales team to win deals.
Content Creation: Work with contentdemandgen and creative teams to produce high-impact assets such as whitepapersebooks webinars blog posts case studies and website copy that highlight customer outcomes.
Cross-Functional Collaboration: Partner closely with Product Management Sales Demand Generation Field Marketing and PR to drive pipeline adoption and revenue growth.
Nice to haves
Market & Competitive Intelligence: Conduct ongoing market research win/loss analysis competitive analysis and buyer persona development to keep our messaging sharp and differentiated.
Customer Storytelling: Collaborate with Customer Success and Product teams to gather insights and turn customer successes into compelling stories and references.
Required Skills:
Product marketing experience in B2B SaaS (cybersecurity application security or DevSecOps experience strongly preferred).
Proven ability to simplify complex technical concepts (especially around code security vulnerabilities AI in security or software supply chain risks) into clear benefit-driven messaging.
Strongtrack recordof successful product launches and GTM execution.
Excellent written and verbal communication skills with experience creating sales collateral and customer-facing content.
Data-driven mindset comfortable using win/loss data usage metrics and market insights to inform strategy.
Ability to thrive in a fast-paced environment and manage multiple priorities.
Bachelors degree in Marketing Business Computer Science ora relatedfield (or equivalent experience).
Preferred Qualifications
Experience in cybersecurity or application security (AppSec SAST SCA DASTDevSecOps).
Familiarity with the developer and security buyer personas.
Experience working with AI-powered products or modern software development workflows.
Hands-on experience with tools like Salesforce Highspot Gong or marketing automation platforms.
What we offer you:
Outstanding Medical Dental and Vision Coverage to meet all your healthcare needs.
Wellness benefits to help you focus on whats most important.
Take What You Need time off policy.
Extensive development and training offerings to help you grow your career at Veracode.
Generous 401k match to help save for your future.
Amazing community of professionals who take pride in what we do every day.
Employment opportunities are available to all applicants without regard to race religion color national origin gender sexual orientation age marital status veteran status or disability status.
Fraudulent Recruitment Alert - Be Aware and Stay Informed
At Veracode we prioritize a secure recruitment process. Unfortunately fake recruitment and job offer scams are on the rise. They aim to deceive candidates through emails and calls to obtain sensitive information.
Heres our recruitment promise to you:
Comprehensive Interview Process: We never extend job offers without a comprehensive interview process involving our recruitment team and hiring managers.
Offer Communications: Our job offers are not sent solely through email and we will never ask you to pay for your own hardware.
Email Verification: Recruiting emails from Veracode will always originate from an @ email address.
If you have any doubts about the authenticity of an email letter or telephone communication claiming to be from Veracode please reach out to us atbefore taking any further action.