Senior Market Development Manager
Cincinnati, OH - USA
Job Summary
Blue & Co. LLC is a leading regional CPA and advisory firm with over 600 professionals across 17 offices in Indiana Kentucky Ohio Michigan Tennessee and Texas. Were executing an ambitious Vision Plan to grow Blue & Co through geographic expansion strategic acquisitions and new service development.
We are currently seeking a Senior Market Development Manager to join our firm. The Sr. Market Development Manager is a producer first externally focused role centered on new client acquisition referral network expansion and market share growth across Cincinnati Columbus and Lexington. Cincinnati will be the anchor market. The purpose of the position is to accelerate net new commercial revenue while supporting Director growth expectations. Each of the three markets is unique and will require different strategies and relationships to be successful. The Sr Market Development Manager will work closely with each markets Directors and Managers to craft the appropriate market plan.
The role will partner with Blue & Co. Directors Managers industry niche leaders and the marketing/BD team to coordinate targeting campaigns and pursuits. Coaching is included as a supporting function to improve execution around live pursuits and pipeline management.
Position Details:
Lead Generation & Market Development (80%)
Own and drive the new business pipeline in Cincinnati OH Columbus OH and Lexington KY across manufacturing construction/real estate and not-for-profit industries.
Align with local leadership on target accounts and pursuit strategies; engage relevant associations and chambers.
Identify qualify and convert leads through proactive outreach networking referral cultivation and industry engagement.
Build deep referral relationships (bankers attorneys bonding companies PE contacts industry associations).
Co develop targeted go to market campaigns with marketing and niche leaders; represent Blue at key industry events.
Identify and pursue cross sell opportunities for Blue Pioneer Consulting.
BD Coaching Support (20%)
Growth Plan Coaching to ensure accountability action and measuring results (Primarily Lexington)
Provide targeted one on one coaching to Directors and Managers tied to active pursuits (relationship mapping discovery proposals and closing).
Support HubSpot discipline on pipeline tracking and dashboard use.
Partner on win/loss reviews and continuous improvement of pursuit processes.
Position Requirements:
Bachelors degree in business construction management engineering accounting finance or related.
10 years of business development sales or client management experience in manufacturing construction/RE or B2B professional services.
Proven producer with a track record of winning new business and growing client relationships.
Established director level network (bankers attorneys bonding agents PE) relationships in one or more of the target markets.
Strong command of manufacturing and/or construction/RE (financing bonding supply chain automation operational dynamics).
Familiarity with the Cincinnati Columbus and/or Lexington business communities and referral ecosystems.
Excellent communication presentation and relationship building skills.
Regional travel 3040%
HubSpot (or similar CRM) proficiency.
Preferred
MBA or relevant advanced degree.
Experience coaching or mentoring BD or sales skills.
Working knowledge of the not for profit sector.
Familiarity with IT consulting services and ability to identify cross sell opportunities.
Active involvement in AGC ABC regional manufacturing alliances and/or chambers of commerce
We are responsive. We are caring. We are advocates.
Blue & Co. LLC is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age color sex sexual orientation gender identity disability genetic information national origin race religion veteran status or any other protected category.
Candidates must be authorized to work in the U.S. without current or future employer sponsorship.
Agency candidates will not be considered for this position.
#LIHybrid
Required Experience:
Manager
About Company
Blue & Co., LLC is an independent accounting and advisory firm with more than 560 people in 12 offices in Indiana, Ohio, Kentucky, and Michigan.