Media Strategy Manager

We are looking for a strategic and execution-driven Media Strategy Manager to own the development and execution of Salomons global media strategies.

In this role you will ensure alignment between media investments and global marketing objectives drive cross-functional collaboration and maximize ROI across all channels. You will act as the key liaison between Global Marketing Product & Experience eCom Regional teams and external agencies.

Your Main Missions:

Global Media Strategy & Planning
Develop and implement Salomons global media strategy in alignment with brand positioning and marketing objectives.
Lead the global media planning process ensuring timelines are respected and cross-functional integration is seamless.
Coordinate media campaign briefings and sign-off discussions ensuring clarity on objectives budgets and deliverables.
Ensure media placements are strategically timed to support key marketing initiatives.

Budget & Performance Management
Collaborate with Finance and Marketing Insights to manage working and non-working media budgets.
Optimize media spend allocation based on campaign performance and evolving market conditions.
Continuously analyze media performance in collaboration with the Insights & Analytics team to maximize effectiveness and ROI.
Maintain and update the global media calendar with a strong understanding of regional interdependencies.

Agency & Stakeholder Management
Manage relationships with global media agencies ensuring clear communication of strategies and expectations.
Negotiate and oversee agency performance to secure optimal campaign execution.
Act as a liaison between Marketing Product & Experience eCom Retail Experience PR Creative Finance Legal and regional teams.
Promote transparency and insight sharing to strengthen future media decision-making.

Leadership & Governance
Operate with a high level of autonomy while ensuring alignment with top management budget frameworks.
Influence media strategies and operational decisions across functions.
Manage Media Strategy Specialists and external providers (agencies).

Nous recherchons un(e) Media Strategy Manager pour piloter le développement et lexécution de la stratégie média globale de Salomon.

Dans ce rôle stratégique vous garantirez lalignement des investissements média avec les objectifs marketing globaux piloterez la planification média et optimiserez la performance sur lensemble des canaux.

Vos principales missions :

Définir et déployer la stratégie média globale en cohérence avec la stratégie de marque.
Piloter le processus global de planification média et garantir le respect des timelines.
Coordonner les briefs et validations de campagnes média.
Collaborer avec Finance et Insights pour optimiser les budgets working et non-working media.
Analyser la performance média et ajuster les stratégies pour maximiser le ROI.
Gérer les relations avec les agences média globales.
Fédérer les équipes internes (Marketing Produit & Expérience eCom PR Retail Finance etc.) autour des priorités média.
Manager les Media Strategy Specialists et les partenaires externes.

Qualifications :

What Were Looking For:
Masters degree in Marketing Business or related field.
Minimum 8-10 years of experience in media strategy or marketing management.
Strong understanding of digital marketing and media management.
Industry knowledge in fashion running lifestyle or footwear is a strong plus.
Excellent project management and multitasking skills.
Strong analytical mindset with ROI-driven decision-making capabilities.
Collaborative leadership style with strong communication skills.
Fluent English and French is required.

Profil recherché :
Bac 5 en marketing commerce ou domaine équivalent.
Minimum 8-10 ans dexpérience en stratégie média ou management marketing.
Bonne maîtrise du marketing digital et de la gestion média.
Connaissance des univers mode running lifestyle ou footwear appréciée.
Excellentes compétences en gestion de projet.
Forte capacité danalyse orientée performance et ROI.
Leadership collaboratif et excellentes compétences relationnelles.
Anglais et Français courant requis.

Additional Information :

Global scope role.
Position based in Paris France.
Strong cross-functional and international exposure.

Ready to shape and elevate Salomons global media strategy Apply now and join the adventure.

Ce que nous offrons :
Un rôle stratégique à impact global au sein de la fonction marketing.
Poste basé à Paris France.
Une forte exposition internationale et transverse.
Un environnement dynamique et orienté performance.

Prêt(e) à piloter la stratégie média globale de Salomon Postulez dès maintenant et rejoignez laventure.

Remote Work :

No

Employment Type :

Full-time