Sr. Product Marketing Manager, BR Books

Were looking for a strategic Product Marketing Manager to own the go-to-market strategy positioning and growth of Kindle Direct Publishing (KDP) in Brazil. This role sits at the intersection of product strategy marketing execution and author relationships requiring someone who can drive business metrics while building meaningful connections with our author community.


Key job responsibilities
1) Go-to-Market Strategy & Positioning
- Develop and execute GTM strategies for KDP including targeting positioning promotional campaigns and launch plans for new features and programs
- Define and communicate KDPs value proposition to authors and readers ensuring messaging resonates across different author segments (indie authors traditional publishers new vs. established)
- Lead segment analysis to identify growth opportunities competitive threats and emerging trends in self-publishing

2) Product Strategy & Metrics Ownership
- Own and drive key business metrics including new selection growth author acquisition and retention and profitability
- Partner closely with Product Management to influence roadmap based on author needs market insights and business priorities
- Analyze performance data to identify opportunities and develop data-driven strategies to improve author and reader experience

3) Marketing & Author Engagement
- Create and execute marketing programs to attract engage and retain authors
- Design and launch author recognition programs (awards contests promotional opportunities) that drive engagement and quality content
- Develop content and campaigns across multiple channels (email social events) to educate authors and promote KDP benefits

4) Author Relationships & Voice of Customer
- Serve as the primary voice of the author within the organization gathering feedback and translating insights into actionable product and marketing improvements
- Build and maintain relationships with key authors understanding their needs challenges and success drivers
- Represent KDP at author events conferences and community forums

5) Cross-Functional Leadership
- Collaborate with Product Management Sales Customer Success and Marketing teams to ensure aligned execution
- Partner with regional and global KDP teams to leverage best practices and scale successful initiatives
- Provide input on pricing distribution strategies and promotional mechanics

- Experience in project and program management
- Experience using data and metrics to determine and drive improvements
- Experience owning program strategy end to end delivery and communicating results to senior leadership

- Experience leveraging technology to drive process improvements
- Masters degree or Bachelors degree in business operations human resources adult education organizational development instructional design or related field

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