Insights Manager
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Job Location:
Monthly Salary:
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
Responsibilities
Lead the delivery of actionable Voice of Customer input at all levels and ensure the implementation of research input wherever possible
Manage the planning design execution analysis and reporting of research events via proofreading and editing questionnaires discussion guides reports and other research instruments to meet company standards.
Coordinate with global research partners to plan and execute multi-market research events.
Manage research supplier staff on-site during research engagements to ensure project quality design and analytics are aligned with business objectives and company standards. Manage marketing research supplier base to ensure quality cost and timing requirements are met
Liaise and interface with key internal clients to ensure their research requirements are met.
Prepare Project Statement of Work and Research Plan Discussion Agreement Forms for projects.
Electronically distribute reports and presentations. Publish final reports and presentations to the Lighthouse GCI System.
Handle all quote evaluation billing and procurement responsibilities for individual projects.
Represent research team through attendance and/or presentation of research results in key Management Reviews/Meetings
Generate effective presentations and actionable written reports when required to support the above processes / deliverables
Lead advanced product research studies as required
Examples include unmet needs consumer immersions and consumer panels Ethnography Best Opportunities Agile Exploration Experience and Package Market Acceptance GPDS studies
Continuously investigate develop and apply new research techniques and methods
Encourage and participate in Product Research cross-functional teams
Responsibilities
Key Ford Behaviors:
Know and have a passion for our business and our customers
Hold ourselves and others responsible and accountable for delivering results and satisfying our customers
Make sound decisions using facts
Have a can-do find-a-way attitude and emotional resilience
Show initiative courage integrity
Communicate clearly concisely and candidly
Build strong relationships: be a team player develop ourselves and others
Demonstrate and build functional and technical excellence
Have a continuous improvement philosophy and practice
Key Skills Required
Analytical ability data management is a key part of the role.
Organizational/Project Management Skills including management of external agencies complex multi-market studies
Can work independently and make decisions
PowerPoint/Presentation ability the Narrative or Storytelling is critical as well as data presentation
The ability to verbally present is desirable but not essential.
Education
- Bachelors degree with relevant coursework in statistics research methods consumer behavior and data analysis
- Minimum 5years experience
Qualifications
Key Ford Behaviors:
Know and have a passion for our business and our customers
Hold ourselves and others responsible and accountable for delivering results and satisfying our customers
Make sound decisions using facts
Have a can-do find-a-way attitude and emotional resilience
Show initiative courage integrity
Communicate clearly concisely and candidly
Build strong relationships: be a team player develop ourselves and others
Demonstrate and build functional and technical excellence
Have a continuous improvement philosophy and practice
Key Skills Required
Analytical ability data management is a key part of the role.
Organizational/Project Management Skills including management of external agencies complex multi-market studies
Can work independently and make decisions
PowerPoint/Presentation ability the Narrative or Storytelling is critical as well as data presentation
The ability to verbally present is desirable but not essential.
Education
- Bachelors degree with relevant coursework in statistics research methods consumer behavior and data analysis
Minimum 5years experience
Required Experience:
Manager
Key Skills
About Company
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