Category Shopper & Customer Marketing Manager Face (Durban based)
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Job Location:
Durban - South Africa
Monthly Salary:
Not Disclosed
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
At Beiersdorf we want to help people feel good about their skin and our commitment goes far beyond caring for skin. For 140 years we have developed innovative skin and body care products for well-known brands such as NIVEA Eucerin La Prairie Hansaplast and Labello. We act according to our purpose WE CARE BEYOND SKIN and take responsibility for our consumers our employees the environment and society.
Behind every brand every product and every accomplishment are our more than 20000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values CARE COURAGE SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Your Tasks
S&CM Category Manager Drives shopper and channel strategy to maximize net sales market share category growth and in-store visibility in close collaboration with Marketing Sales and Execution shopper/category insights and defines go-to-market strategies by category and retail environment ensuring strong PICOS-led 4P execution. Leads category planning and engagement managing all key meetings outputs and plans internally and with customers.
1) ABP/ Fast Start/ Business reviews: Plan & align via sales briefings category success models S&CM integration NPD planning and activation/customer plans with Marketing & Execution.
2) Master Plan: Build and review category plans with Marketing (ATL/BTL) update NPD OOD and readiness and deliver monthly updates to SLT and Sales team.
3) S&OP: Analyze category performance (sell-in/out stock distribution pricing and activations) and build category forecasts. Align with Sales (KAM-TMM) via SOP decks with SKU-level proposals and continuously refine SOP plans based on PRE-SOP discussions with KAM Marketing and Planning.
4) Customer Planning & Engagement: Lead TOP-2-TOP and strategy sessions prepare bi-annual customer updates (market category channel brand performance) drive internal customer days lead external category reviews manage quarterly assortment reviews (MSL targets) and support Omni-channel briefings.
5) Base Business & Innovation Management: Develop full business packages (PICOS POSM selling stories/kits) manage volume forecasting (incl. VAS) with KAMs & SLT alignment and prepare sell-in packs for COM (story samples activations).
6) NPD Planning Targets & Tracking: Set targets (NPD TRAX POSM) track NPD weekly (pipefill) and monthly (regional & SA trackers) and continuously update stakeholders on performance gaps and progress.
7) Campaign Development & Execution Support: Design national campaign concepts aligned with marketing strategy (themes timing channels) brief activation/e-com teams provide execution assets (KV digital claims) and support approvals of campaign materials.
8) Assortment & POSM Management: Lead bi-annual assortment reviews (MSL/CORE/FOCUS SKUs) align and approve with stakeholders communicate to sales ensure TRAX updates and coordinate POSM planning (with execution team handling rollout & tracking).
9)Commercial Operations Excellence: Manage POSM approvals customize PICOS by RE and co-develop pricing & promotion guidelines with strong pre/post promo evaluation and competitive agility.
10)Insights & Strategy Development: Generate and communicate category insights leveraging advanced data analysis to drive insight-led commercial strategies.
Your Profile
1) 5 years in Category Sales or Shopper/Trade Marketing (preferably FMCG) with strong Sub-Saharan Africa retail and multi-channel knowledge
2) Strong commercial and strategic thinking; able to align brand and channel strategies into execution
3) Advanced data analytics (Nielsen Rex Euromonitor) and solid financial analysis skills
4) Customer-centric mindset with ability to identify needs and drive actionable results-oriented strategies
5) Strong collaboration communication and interpersonal skills; adaptable hands-on energetic and fluent in English
Your responsible recruiter isAkash Sharma. Please apply online via the Beiersdorf Intranet until12th April 2026.
Required Experience:
Manager
Key Skills
About Company
We care for skin, we care for people and we care beyond skin. That is what makes us unique.
