Principal Product Manager Tech, Sponsored Products and Brands
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Job Location:
Seattle, OR - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Amazon Ads is one of the fastest-growing businesses at Amazon generating tens of billions in revenue by helping brands of all sizes connect with hundreds of millions of customers worldwide. Within Sponsored Products & Brands we are seeking a Principal Product Manager - Tech to own the strategic vision and execution for advertising monetization of Everyday Essentials (EE) categoriesconsumables grocery health & beauty household supplies and similar high-frequency replenishment categoriesstarting with Japan and extending to high-growth emerging marketplaces in Latin America and the Middle East.
This is a single-threaded zero-to-one charter. Everyday Essentials is one of the fastest-growing segments across Amazons international marketplaces yet advertising monetization has not kept pacerepresenting a significant untapped revenue opportunity. Shoppers and advertisers in these categories have fundamentally different needs and objectives than those in durable goods and todays advertising products were not purpose-built for them. You will work backwards from those unmet needs to invent net-new advertising capabilities from the ground up.
You will own the end-to-end product lifecyclefrom identifying the opportunity writing the PR/FAQ defining the CX partnering with science and engineering to build and scaling learnings across countries. You will directly own the P&L for this charter and be accountable for delivering step-function advertising revenue growth. This role requires someone who thrives in ambiguity can define both the product opportunity and the technology strategy from scratch and has the judgment to make high-stakes investment decisions across a portfolio of bets.
We are a passionate team of builders who believe advertising done right enhances the customer experience. If you are energized by inventing at the intersection of advertising machine learning and international commerceand want to own a business-defining initiative with executive visibilitythis role is for you.
Key job responsibilities
- Own the strategic vision roadmap and P&L for advertising monetization of Everyday Essentials categories across Japan and emerging Latin American marketplaces. Define what success looks like how to measure it and how to get there.
- Invent net-new advertising products and capabilities that address the distinct needs of consumables grocery and replenishment advertisersgoing beyond adaptation of existing products to fundamentally rethink ad formats objectives measurement and targeting for these categories.
- Work backwards from advertiser and shopper needs unique to each marketplace. Deeply understand local market dynamics competitive landscapes advertiser marketing objectives (new-to-brand acquisition pack-size upsell category share growth) and shopping behaviors.
- Partner with science and engineering teams to bring ideas from zero to one. Define the technology strategy make informed build-vs-leverage decisions and guide technical trade-offs across machine learning ad serving and measurement systems.
- Drive rigorous experimentation and analysis across a portfolio of technology investments. Make calculated bets instrument learning and demonstrate the judgment to double down or pivot based on evidence.
- Develop and scale cross-country learnings. Establish frameworks and mechanisms so that what works in one marketplace can be efficiently evaluated and adapted for others.
- Communicate with clarity at all levels. Author decision narratives investment proposals and strategic communications for executive audiences. Bring clarity to complex ambiguous problems and ensure all stakeholders understand trade-offs and options.
- Collaborate broadly with sales legal category international retail operations and executive teams to ensure seamless go-to-market execution and alignment.
- Create durable mechanisms for auditing and reporting business ROI product performance advertiser satisfaction and customer experience quality.
- Amplify impact beyond your charter by mentoring PM/PMTs contributing to the broader product management community and raising the bar for how Amazon Ads approaches international and category-specific product development.
- 2 years of end to end product delivery experience
- 8 years of technical product or program management experience
- Bachelors degree
- Experience with feature delivery and tradeoffs of a product
- Experience owning/driving roadmap strategy and definition
- Experience leading engineering discussions around technology decisions and strategy related to a product
- Experience technical product management
- Experience working directly with Engineers on product enhancements
- Experience in project management methodologies business analysis or process improvement
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
This is a single-threaded zero-to-one charter. Everyday Essentials is one of the fastest-growing segments across Amazons international marketplaces yet advertising monetization has not kept pacerepresenting a significant untapped revenue opportunity. Shoppers and advertisers in these categories have fundamentally different needs and objectives than those in durable goods and todays advertising products were not purpose-built for them. You will work backwards from those unmet needs to invent net-new advertising capabilities from the ground up.
You will own the end-to-end product lifecyclefrom identifying the opportunity writing the PR/FAQ defining the CX partnering with science and engineering to build and scaling learnings across countries. You will directly own the P&L for this charter and be accountable for delivering step-function advertising revenue growth. This role requires someone who thrives in ambiguity can define both the product opportunity and the technology strategy from scratch and has the judgment to make high-stakes investment decisions across a portfolio of bets.
We are a passionate team of builders who believe advertising done right enhances the customer experience. If you are energized by inventing at the intersection of advertising machine learning and international commerceand want to own a business-defining initiative with executive visibilitythis role is for you.
Key job responsibilities
- Own the strategic vision roadmap and P&L for advertising monetization of Everyday Essentials categories across Japan and emerging Latin American marketplaces. Define what success looks like how to measure it and how to get there.
- Invent net-new advertising products and capabilities that address the distinct needs of consumables grocery and replenishment advertisersgoing beyond adaptation of existing products to fundamentally rethink ad formats objectives measurement and targeting for these categories.
- Work backwards from advertiser and shopper needs unique to each marketplace. Deeply understand local market dynamics competitive landscapes advertiser marketing objectives (new-to-brand acquisition pack-size upsell category share growth) and shopping behaviors.
- Partner with science and engineering teams to bring ideas from zero to one. Define the technology strategy make informed build-vs-leverage decisions and guide technical trade-offs across machine learning ad serving and measurement systems.
- Drive rigorous experimentation and analysis across a portfolio of technology investments. Make calculated bets instrument learning and demonstrate the judgment to double down or pivot based on evidence.
- Develop and scale cross-country learnings. Establish frameworks and mechanisms so that what works in one marketplace can be efficiently evaluated and adapted for others.
- Communicate with clarity at all levels. Author decision narratives investment proposals and strategic communications for executive audiences. Bring clarity to complex ambiguous problems and ensure all stakeholders understand trade-offs and options.
- Collaborate broadly with sales legal category international retail operations and executive teams to ensure seamless go-to-market execution and alignment.
- Create durable mechanisms for auditing and reporting business ROI product performance advertiser satisfaction and customer experience quality.
- Amplify impact beyond your charter by mentoring PM/PMTs contributing to the broader product management community and raising the bar for how Amazon Ads approaches international and category-specific product development.
- 2 years of end to end product delivery experience
- 8 years of technical product or program management experience
- Bachelors degree
- Experience with feature delivery and tradeoffs of a product
- Experience owning/driving roadmap strategy and definition
- Experience leading engineering discussions around technology decisions and strategy related to a product
- Experience technical product management
- Experience working directly with Engineers on product enhancements
- Experience in project management methodologies business analysis or process improvement
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at WA Seattle - 179900.00 - 243400.00 USD annually
Required Experience:
Staff IC
Key Skills
About Company
Free shipping on millions of items. Get the best of Shopping and Entertainment with Prime. Enjoy low prices and great deals on the largest selection of everyday essentials and other products, including fashion, home, beauty, electronics, Alexa Devices, sporting goods, toys, automotive ... View more
