B2B Marketing Executive
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Job Summary
Position Summary
We are looking for a dynamic and creative B2B Marketing Executive to support the delivery of our marketing strategy across multiple channels. This role blends hands-on event management with digital marketing expertise including social media email campaigns and content creation to help increase engagement generate leads and strengthen our brand presence.
An interest in global affairs international relations or geopolitics is highly desirable as youll help translate complex insights from our analysts into engaging accessible content that resonates with senior business audiences.
This is a full-time remote role in the UK requiring occasional travel to the office for training events or administrative purposes.
Essential Functions / Responsibilities
- Email Marketing:
- Build test and send marketing emails using platforms such as Mailchimp or HubSpot.
- Manage contact lists segmentation and automated journeys to improve email performance.
- Support the optimisation of subject lines content and calls-to-action through A/B testing.
- Track performance metrics and provide insights to refine strategy.
- Coordinate cross-functionally to ensure alignment with content guidelines and calendar.
- Content Marketing:
- Draft and edit marketing copy including blogs newsletters event pages and social media.
- Work with subject-matter experts to turn insights into compelling narratives and campaigns.
- Ensure all materials are aligned with brand voice and visual identity.
- Social Media Marketing:
- Develop and schedule content across corporate social media channels.
- Support campaign planning and contribute creative ideas to boost reach and engagement.
- Monitor analytics and prepare regular reports on channel performance.
- Maintain consistent tone visual style and brand alignment across all platforms.
- Events Management:
- Plan coordinate and deliver in-person and virtual own-brand and partner events (e.g. webinars conferences)
- Manage end-to-end logistics: venue booking supplier liaison guest registration speaker coordination and post-event reporting.
- Collaborate with internal teams to ensure alignment of event themes and messaging with broader marketing objectives.
- Create promotional materials and event landing pages to drive attendance and engagement.
Knowledge Skills and Abilities
- Strong organisational and multitasking skills with the ability to manage multiple deadlines.
- Excellent written and verbal communication.
- Strong cross-functional team player.
- Proficiency with marketing tools such as Mailchimp Canva HubSpot or equivalent.
- Familiarity with social media scheduling and analytics tools (e.g. Hootsuite LinkedIn Analytics).
- Basic design and video editing skills (e.g. Canva).
- A proactive hands-on approach and keen eye for detail.
- Must have eligible and current right to work in the UK
Qualifications
- 2 - 4 years experience in a marketing or communications role with exposure to events and digital marketing.
- Genuine curiosity about global affairs international business and geopolitics.
Additional Information :
Interview Process
- Initial call with our Talent Acquisition team member
- Timed written assessment (arranged at a time that suits you) to test writing and analytical capability
- Panel interview with some of the team members and hiring managers at Sibylline
Research indicates that certain groups are less likely to apply for a position unless they meet every single requirement. If you feel you meet some of the requirements and can offer a unique perspective to this role we strongly encourage you to applyyou might be the perfect fit were looking for!
Sibylline is committed to the recruitment and selection of candidates without regard for sexual orientation gender ethnicity age political beliefs culture and lifestyle. We are committed to fostering a business culture that reflects these values and promotes equal opportunity.
Remote Work :
Yes
Employment Type :
Full-time
Key Skills
About Company
About SibyllineSibylline is a leading intelligence and strategic risk consultancy in the security sector. Since 2010 we have supported businesses, governments and NGOs through the provision of high-quality risk analysis, due diligence and consultancy services. The firm provides an inn ... View more
