Social Media Executive (8-week freelance opportunity)

About Us

The Financial Times is one of the worlds leading news organisations globally recognised for its authority integrity and accuracy with a mission to deliver quality information and services worldwide.

At the FT curiosity thrives and ambitious thinking is rewarded. Here youre given the chance to reach millions create work that matters and deliver impartial journalism in a polarised world.

In our warm collaborative culture youll connect with a diverse community of experts who support your growth and wellbeing.

Build a newsworthy career at the FT.

Our Commitment to Diversity Equity and Inclusion

We believe in the power of unique perspectives and want all voices in our organisation to be heard respected and valued. A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We are committed to removing barriers for everyone with a focus on addressing those faced by underrepresented groups.

The Role

FT Live the events arm of the Financial Times produces world-class conferences summits and briefings across industries including finance healthcare technology and more.

We are looking for an enthusiastic and proactive Social Media Executive to join our Digital and Performance Marketing team for an 8-week freelance placement. This is a hands-on opportunity to support the planning execution and analysis of organic social media campaigns across a diverse portfolio of global events.

Youll work across multiple platforms including LinkedIn X Meta YouTube and TikTokcontributing to content creation campaign delivery and event-day coverage - while gaining valuable experience in a fast-paced collaborative environment.

Key Responsibilities

• Support the planning scheduling and publishing of organic social media campaigns across key platforms
• Create engaging on-brand content including static assets and short-form video using tools such as Canva and native editing platforms
• Assist with copywriting for campaigns ensuring content is accurate relevant and optimised for engagement
• Capture and edit live event content including interviews and behind-the-scenes footage for social channels
• Monitor performance and support post-event reporting using tools such as Sprout Social and platform analytics
• Stay up to date with FT Live brand guidelines social media trends and best practices sharing insights with the wider team
• Collaborate with internal stakeholders across marketing functions including paid media design email and content
• Help ensure campaigns are delivered on time and aligned with broader marketing strategies

Required Skills and Experience

• A strong interest in media journalism and current affairs aligned with FT values including integrity curiosity and a subscriber-first approach
• Some experience (academic personal or professional) handling or supporting social media activity across platforms such as LinkedIn X Meta YouTube or TikTok
• Confidence using smartphones or camera equipment to capture content alongside familiarity with editing tools such as Canva CapCut or native platform tools
• Strong organisational skills with the ability to manage multiple priorities and deadlines
• Excellent written communication skills with a flair for storytelling and engaging copy
• A proactive and confident approach with the ability to take initiative and contribute ideas
• Strong interpersonal skills and the ability to collaborate effectively across teams

Desirable

• Experience capturing content at live events or in fast-paced environments
• Familiarity with social media analytics tools such as Sprout Social
• Interest in events marketing or digital media industries

Weve embraced a 50% hybrid working model (averaging two to three days onsite) that fosters trust and remote adaptability while encouraging in-person camaraderie and peer learning. Additionally we are open to accommodating specific flexible working pattern requests for all roles where feasible.

Accessibility

We are a disability confident employer and Valuable 500 signatory.

Please let us know if you require any reasonable adjustments/personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions email and a member of our team will be happy to help.

Further Information

At the FT we embrace innovation and the use of technology and appreciate that individuals may harness AI tools as part of their job application process. Whilst we are happy for you to use AI to assist with your application it is essential that all information provided is authentic and accurately represents your skills experience and qualifications.

Candidates should be aware that the use of AI throughout the application process may be monitored to ensure a fair and transparent hiring process for all.

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