(Sr.) Brand Activation Manager Poland Events (mfd)

• HOLYis the soft drink revolution: With our powdered drinks HOLY Energy HOLY Hydration HOLY Iced Tea and HOLY Milkshake you get amazing taste across 50 flavors while maintaining a good consciencefor your body & the environment.
• Over 2M loyal customers: Started in a shared apartment by three best friends we have scaled to Europes fastest growing consumer brandand our cult-like community the HOLY Squad loves it: 4.6 stars on speak for themselves.
• From D2C to Global Omnichannel: In less than four years weve profitably scaled HOLY to more than 150M D2C revenue in DACH FR UK and PL. Now scaling our retail business were on an exciting transition to becoming a true omnichannel rocketship.
• We are still just getting started: Backed by the worlds best consumer investors we aim to revolutionize the soft drink industry and build a generational love brand: tastier healthier & more sustainable. Our team of 150 people aims high (Coca-Cola were coming for you!).

Brand activations are where HOLY comes to lifefrom electrifying festival experiences to innovative brand promotions that put our community first. As our(Sr.) Brand Activation Manager Poland - Events youll orchestrate high-impact brand experiences across Poland turning strategic vision into unforgettable moments that deepen customer loyalty and amplify our brand presence.

This is a role for someone who thrives on bringing big ideas to life. Youll own end-to-end execution of major brand activation projectswith a focus on large-scale events and promotions. From PGA to Pyrkon and major Polish music festivals youll manage complex logistics coordinate cross-functional teams and ensure every activation delivers exceptional brand experiences while staying on budget.

If youre a hands-on operator who loves the thrill of live events can juggle multiple moving pieces without breaking a sweat and wants to build a brand that truly connects with its community - this is your stage.

Responsibilities:

• Own the Stage:Lead major Polish brand activations from idea to execution. Since HOLYs launch in Poland in June 2025 weve been present atPoznań Game Arenaand are currently preparing forPyrkon 2026. Looking ahead our plans for 2026/27 are ambitious and you will play a key role in shaping themfrom major Polish music festivals to niche activations. The stage is yours. Every project should create a wow moment and strengthen the HOLY Squad in Poland.
• Be the Connector: Act as the go-to hub between internal teams agencies and partners to keep every project smooth on time and on point.
• Make Smart Moves: Manage budgets assess ROI and find clever trade-offs that deliver maximum impact without compromising quality.
• Innovate the Process: Build smarter ways of workingrefine workflows share learnings and scale what works to raise the activation bar every time.
• Keep It HOLY: Bring our brand values to life in every experience ensuring every activation feels authentic bold and unmistakably HOLY.
• Grow Partnerships: Cultivate strong relationships with organizers vendors and partners to unlock top-tier opportunities and elevate our presence.
• Scale the Success: Create repeatable playbooks that streamline costs boost efficiency and set the standard for future activations across Poland.

• Proven event and activation expertise: 3 years of experience managing brand activations events or experiential marketingideally within a consumer brand agency or high-growth startup environment.
• Master orchestrator: Proven track record of delivering complex multi-stakeholder projects with multiple moving parts tight deadlines and significant budgets. Nothing phases you.
• Exceptional communicator: Able to adapt communication style effortlesslywhether rallying internal teams negotiating with vendors or presenting to leadershipwhile keeping everyone aligned and motivated.
• Budget-savvy operator: Strong ability to balance quality and cost make data-informed budget decisions and deliver maximum ROI on every activation.
• Extraordinary problem solver:When challenges arise (and they will) you stay calm think creatively and find solutions that keep projects on track without compromising quality.
• HOLY Squad champion: Deep understanding of our community and consistent decision-making that puts the HOLY Squad firstbecause great activations are built on authentic connections.
• Thrives under pressure: Maintains a positive confident attitude even in high-stress situations with energy that uplifts the team when things get intense.
• Process innovator: Goes beyond execution by actively looking for ways to improve workflows document learnings and build systems that make the team more effective.
• Fluent in Polish and English.
• Based in Poland.

In todays job market A-players have many options to choose from. As part of our offer we prioritise providing a productive working environment and opportunities for addition to competitive compensation including company shares you can expect:

• A successful and growing company: Join a company that has been growing profitable and quickly for the last 36 months and have raised a series B while many other e-commerce companies are struggling.
• Huge impact: Enjoy huge impact to shape HOLYs internationalization in a top market.
• Awesome team: Join an awesome team of colleagues who are ambitious funny down-to-earth and authentic. Get to know us and see for yourself!
• Top product: Marketing is important but a good product is essential. Our differentiated soft drinks have won over 2.5 million customers. Check out our reviews or contact us for free samples.
• Startup culture: Join a startup culture that values flat hierarchies fast pace and personal development. With us you can make a real impact.
• Perfect setup: Enjoy a perfect setup that includes all the requirements of a modern employer such as a central office in Berlin Prenzlauerberg flexible working hours and much more.
• Competitive comp. equity: Join us at a pivotal stage of hypergrowth. We offer a strong salary and meaningful equitygiving you the chance to share in our current success and benefit from the massive upside as we scale.
• How we support your growth: flexible hours 28 vacation days 30 work-from-abroad days 1500 learning budget Urban Sports Club membership public transport subsidy and biannual 360 feedback tied to your compensation.

Find out more about HOLY and our team on our careers page.

As we are experiencing rapid growth and have ambitious plans the optimal start date for the position is today. Nonetheless we are prepared to patiently await the arrival of the ideal candidate recognizing that quality ultimately yields the best results.

1. Intro Call: A 30-minute screening with Eric our Talent Acquisition Manager. Youll talk about HOLY the role your experience and whether our expectations align.
2. Hiring Manager Interview: Youll meet Piotr our Country Manager Poland to go deeper on your background ambitions and how youd drive our growth in the Polish market.
3. Peer interview with Manuel: You will get to know Manuel our Project Manager Partnerships focusing on the DACH business.
4. Case Study & Team Day: Once the first interviews go well youll receive a short case study and come into our Berlin HQ to discuss it. Youll also meet peers and potential direct reports to get a feel for the team and culture.
5. Offer & Decision: If everything aligns well make you an offer and look forward to building HOLY Poland together.

The full process typically takes 23 weeks.