Epicenter Community Activation Specialist Milano WM
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Job Location:
Monthly Salary:
Posted on:
15 hours ago
Vacancies:
1 Vacancy
Job Summary
Are you an avid runner who loves bringing people together Do you enjoy turning your passion into community experiences through your marketing skills
Salomon is looking for its new Epicenter Community Activation Specialist in Milan (W/M) a key role at the heart of our brand our community and the city.
- Trade activation
- Develop the acceleration plan for Trade support (maximize weeks of presence at partners)
- Plan and coordinate consumer-facing drive to store program following Global guidelines
- Manage demo days clinics and on-field presence for Softgoods
- Manage and coordinate ambassadors
- Influence / Brand amplification
- Develop influencers activation plan scout and manage mid-profiles in the city create activate and grow the influencers community in Epicenters activate micro-influencers in the selected territory
- Create authentic contents to feed Social Media channels following Global guidelines manage and coordinate local SoMe channels (with digital team)
- Leverage international athletes via content local races trade activation
- Events management
- Develop / leverage the World Golden Trail Seriesin country (360 amplification plan/pre-during-after)
- Key Races management
- Epicenter Run events 360 plan pre-during-after and business development
- Track and analyze sports & influencer marketing KPIs
- Manage assigned A&P budget
Qualifications :
Essential skills & experience
- 4 years experience in the specific sports community or overall Marketing environment strong background of the consumer & influencing area
- Sport Expert & Enthusiast sport participant at experienced level (in his/ her sports)
- Network: connected with sport & community Sport specific Events Athletes Clubs Coaches Federation Programs etc.
- Knowledge of Milano running and Sportstyle communities and crews
Essential Competencies:
- Natural leadership: ability to guide and coordinate external vendors/agents; acts as the face of the brand and key contact for a community of 20-40 ambassadors.
- Able to inspire purpose and passion and train both internal and external partners.
- Strong organizational and coordination skills.
- Influencing skills: builds alignment cooperation and shared direction.
- Excellent verbal and written communication; able to convey ideas clearly.
- Strong negotiation and networking abilities; builds partnerships at all levels.
- Solid project management and planning skills; reliable and efficient in execution.
- Positive motivating mindset; openminded teamoriented and highly connected.
- Consumercentric contributing to a seamless consumer experience within the OC approach.
- Confident presenting to large audiences and adapting content to different needs.
Desired qualifications :
- Education : Degree in Marketing or similar relevant field is beneficial
Foreign languages: English; C1 and Italian ; native speaker
Computer skills: command of Microsoft Office especially PowerPoint
Driver licence mandatory
Additional Information :
- Permanent Full-Time
- Job Based in Milan
- Up to 30% business travel required outside Milan
Remote Work :
No
Employment Type :
Full-time
Key Skills
About Company
Amer Sports is a sporting goods company with internationally recognized brands such as Salomon, Arc'teryx, Peak Performance, Atomic and Wilson. The mountain sports company, Salomon was born in 1947 in the heart of the French Alps, the cradle of modern mountaineering. Salomon's commi ... View more
