Senior Product Marketing Manager, Creators

At LinkedIn our approach to flexible work is centered on trust and optimized for culture connection clarity and the evolving needs of our business. The work location of this role is hybrid meaning it will be performed both from home and from a LinkedIn office on select days as determined by the business needs of the team. 

This role is based in either New York San Francisco or Mountain View.

LinkedIn is the worlds largest professional network built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections discover exciting opportunities build necessary skills and gain valuable insights every day and content sits at the heart of this. We are seeking a highly motivated Senior Product Marketing Manager to join our Consumer Product Marketing team focused on Creators a critical audience powering our content ecosystem.

As a Senior Product Marketing Manager for Creators you will be responsible for developing the narrative about our products and bringing it to Creators. Youll enable our Community Management team with the right messaging and assets and work cross-functionally with channel teams to ensure our messages reach & land with the right Creators. Youll keep a close pulse on Creator sentiment across the platform and funnel these insights back into our product teams. 

Responsibilities:

• Define positioning & messaging: Build a strong product narrative and customizable pitch deck with messaging that plugs into product & marketing channels.
• Enablement: Ensure our Community Management team is well-equipped to interface directly with creators by keeping them educated on latest product developments and building assets that support their conversations.
• Drive member insight & empathy: Be the voice of the Creator audience at-large and be a cross-functional lead in driving audience insights and member needs.
• Evangelizing: Be a voice on behalf of Creators internally and externally. Ready to share content on LinkedIn to speak directly to creators & walk in their shoes.

Qualifications :

Basic Qualifications:

• Bachelors degree or equivalent experience.
• 5 years of marketing experience with a preference for product marketing

Preferred Qualifications: 

• 3 years of product marketing experience
• 3 years of experience marketing consumer-facing digital products and creator experience
• Stellar verbal and written communication skills with the ability to concisely distill complex technical information into digestible compelling narratives to effectively present ideas.
• Willing to lead by example comfortable sharing content on LinkedIn and other platforms to act as customer zero for the products we build. 
• Knack for visual communication able to bring a compelling story to life in slides being nimble and self-sufficient with deck design etc. 
• Exceptional interpersonal skills with the ability to navigate many types of personalities and to establish cross-functional partnerships across the organization.
• Ability to operate in a fast-paced and demanding environment manage multiple projects simultaneously and prioritize time and resources based on business impact 

Suggested Skills:

• Creator-first product positioning
• Enablement of market-facing teams
• Narrative architecture & scalable messaging systems
• AI-enabled storytelling & deck creation

LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $125000 to $195000. 

Actual compensation packages are based on several factors that are unique to each candidate including but not limited to skill set depth of experience certifications and specific work location. This may be different in other locations due to differences in the cost of labor. 

Additional Information :

Equal Opportunity Statement 

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race color religion creed gender national origin age disability veteran status marital status pregnancy sex gender expression or identity sexual orientation citizenship or any other legally protected class.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening apply for a position or participate in the interview process connect with us at and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

• Documents in alternate formats or read aloud to you
• Having interviews in an accessible location
• Being accompanied by a service dog
• Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However non-disability related requests such as following up on an application will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about discussed or disclosed their own pay or the pay of another employee or applicant. However employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information unless the disclosure is (a) in response to a formal complaint or charge (b) in furtherance of an investigation proceeding hearing or action including an investigation conducted by LinkedIn or (c) consistent with LinkedIns legal duty to furnish information.

San Francisco Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement

As a federal contractor LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: Data Privacy Notice for Job Candidates

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: Work :

No

Employment Type :

Full-time