Product Marketing Manager Software

Lagos - Nigeria

Monthly Salary: Not Disclosed

Posted on: 4 hours ago

Vacancies: 1 Vacancy

Job Summary

Heunets is a forward-thinking technology company committed to delivering innovative solutions that empower businesses and individuals. We thrive on creativity collaboration and customer-centricity.

Role Overview:

We are seeking a Product Marketing Manager with proven industry experience to lead go-to-market strategies drive product positioning and enable sales success in a dynamic fast-paced environment. This role requires a blend of strategic thinking and hands-on execution with expertise in messaging competitive analysis and customer insights.

Key Responsibilities:

Go-to-Market Strategy: Develop and execute GTM plans for new product launches and feature releases.
Product Positioning & Messaging: Craft compelling value propositions and messaging that resonate with target audiences.
Market Research & Competitive Analysis: Conduct research to understand market trends customer needs and competitive landscape.
Sales Enablement: Create sales collateral presentations and training materials to support revenue teams.
Content Development: Collaborate with marketing teams to produce blogs case studies and product-related content.
Customer Insights: Gather feedback from customers and translate insights into actionable strategies.
Cross-functional Collaboration: Work closely with Product Sales and Customer Success teams to align marketing initiatives with business objectives.
Performance Tracking: Monitor KPIs and report on the effectiveness of product marketing campaigns.

Qualifications:

Bachelors degree in Marketing Business Communications or related field (MBA preferred).
Minimum 35 years of product marketing experience in the technology industry (SaaS or B2B preferred).
Strong understanding of B2B marketing strategies and product lifecycle management.
Excellent communication and storytelling skills.
Proficiency with tools like HubSpot Salesforce Analytics and project management platforms.
Ability to thrive in a fast-paced collaborative environment.

Preferred Skills:

Experience in B2B technology or SaaS environments.
Experience with start-up organization
Familiarity with AI-driven personalization and privacy-first marketing.
Ability to translate technical features into customer-centric benefits.
Creative thinker with a strategic mindset.

Why you should apply

Competitive salary and performance bonuses.
Professional development opportunities.
Collaborative and supportive work environment
Flexible work hours fully remote

Work Hours: US Eastern Time

Job Type: Full-Time

Heunets is a forward-thinking technology company committed to delivering innovative solutions that empower businesses and individuals. We thrive on creativity collaboration and customer-centricity. Role Overview: We are seeking a Product Marketing Manager with proven industry experience to lead go-t...

Heunets is a forward-thinking technology company committed to delivering innovative solutions that empower businesses and individuals. We thrive on creativity collaboration and customer-centricity.

Role Overview:

Key Responsibilities:

Go-to-Market Strategy: Develop and execute GTM plans for new product launches and feature releases.
Product Positioning & Messaging: Craft compelling value propositions and messaging that resonate with target audiences.
Market Research & Competitive Analysis: Conduct research to understand market trends customer needs and competitive landscape.
Sales Enablement: Create sales collateral presentations and training materials to support revenue teams.
Content Development: Collaborate with marketing teams to produce blogs case studies and product-related content.
Customer Insights: Gather feedback from customers and translate insights into actionable strategies.
Cross-functional Collaboration: Work closely with Product Sales and Customer Success teams to align marketing initiatives with business objectives.
Performance Tracking: Monitor KPIs and report on the effectiveness of product marketing campaigns.

Qualifications:

Bachelors degree in Marketing Business Communications or related field (MBA preferred).
Minimum 35 years of product marketing experience in the technology industry (SaaS or B2B preferred).
Strong understanding of B2B marketing strategies and product lifecycle management.
Excellent communication and storytelling skills.
Proficiency with tools like HubSpot Salesforce Analytics and project management platforms.
Ability to thrive in a fast-paced collaborative environment.

Preferred Skills: