About PatSnap
Patsnap is a SaaS-based innovation intelligence service provider headquartered in Singapore with 1200 employees worldwide and customers from more than 40 countries. PatSnap provides deep data insights and analytics across various sectors including material science bio-pharmaceuticals and patents. Backed by top-tier investors such as Sequoia and SoftBank PatSnap is at the forefront of driving innovation through technology and data. Our major R&D centers are in Suzhou and Shanghai China and we are looking to significantly expand our Singapore R&D team to position Singapore as a key global innovation hub.
WeareaSaaScompanylaunchingaProduct-LedGrowth(PLG)-focusedEcosystemGrowthLeadtodriveuseracquisitionthroughecosystemchannels.
This role is responsible for identifying building and activating high-leverage distribution channels including technology marketplaces partner ecosystems communities and integration platforms. The goal is simple: get the product in front of the right users at scale.
YouwillworkcloselywithProductMarketingandPartnershipstoturnecosystempresenceintoapredictablegrowthengine.
&ChannelIdentification
Identify high-impact ecosystems where our ICP already exists (e.g. app marketplaces SaaS platforms communities integration hubs)
Evaluateopportunitiesbasedonuserdensityintentandintegrationpotential
Prioritizeandbuildaroadmapforecosystem-drivengrowth
&PlatformDistribution
Launchandoptimizelistingsonrelevantmarketplaces(.)
Ownpositioningmessagingandconversionoptimizationwithintheseplatforms
Managereviewsratingsandmarketplaceperformance
BuildrelationshipswithcomplementarySaaScompanies
Developco-marketingco-sellingandintegration-baseddistributionstrategies
Negotiatewin-winexposureopportunities
&OrganicEcosystemGrowth
Identifyandactivaterelevantcommunities
Partnerwithinfluencersorecosystemleaderswhereappropriate
Driveorganicproductdiscoverywithinhigh-intentenvironments
&Optimization
DefineKPIsforecosystem-drivenacquisition
Trackactivationconversionandretentionfromecosystemchannels
Continuouslyoptimizebasedondata
WhatSuccessLooksLike
Strongandconsistentuseracquisitionfromecosystemchannels
High-performingmarketplacelistings
Strategicintegrationsdrivingproductadoption
ClearattributionandmeasurableROIfromecosystemefforts
Must-Have
4-8yearsexperienceingrowthpartnershipsecosystemormarketplacerolesinSaaS
ExperiencewithPLGorself-serveSaaSproducts
Proventrackrecordofdrivinguseracquisitionthroughpartnershipsormarketplaces
Stronganalyticalskillsandcomfortwithgrowthmetrics
Nice-to-Have
ExperiencelaunchingonmajorSaaSmarketplaces
Experienceworkingcross-functionallywithProductandMarketing
BackgroundinB2BSaaS
Ideal Profile
Thinksindistributionfirstnotjustcampaigns
Understandswhereusersalreadygatherandhowtotapintothat
Strategicbuthighlyexecution-oriented
Comfortablebuildingfromzero(thisisnotamaintenancerole)
Commercialmindsetwithstrongownership
Required Experience:
Manager
Patsnap empowers IP and R&D teams with advanced AI to get better answers and make faster decisions. Increase IP productivity by 75% while reducing R&D wastage by 25%.