Business Development Manager (Asia) Money2020

This role is based in Bugis Junction Towers office. 

Position Overview

This is a newly created high-impact commercial role responsible for driving new business sponsorship revenue for Money20/20 Asia. 

The Business Development Manager will take ownership of outbound prospecting market mapping and deal execution across priority Asian markets. The role requires a strong hunter mindset comfort with consultative sales and the ability to articulate the strategic value of Money20/20 beyond traditional event sponsorship. 

The role works in close collaboration with the existing enterprise new business and retention teams to ensure clear handover alignment and long-term account success. 

Primary Responsibilities 

New Business & Revenue Generation 

• Own and achieve an annual new business revenue target for Money20/20 Asia 

• Identify qualify and close net-new sponsor logos across fintech payments banking SaaS regtech and adjacent sectors 

• Manage the full sales cycle from prospecting and discovery through proposal negotiation and close 

• Develop compelling insight-led sponsorship proposals and ROI-driven business cases 

• Maintain a robust and accurate sales pipeline forecasting revenue confidently and consistently 

• Ensure clean CRM management and reporting in line with commercial best practices 

Market Development & Prospecting 

• Map the Asian fintech and financial services ecosystem to identify high-potential sponsor targets 

• Build and execute territory and vertical-based prospecting strategies 

• Identify senior decision-makers and key stakeholders within target organisations 

• Proactively educate prospects on Money20/20s audience platform and commercial opportunities 

• Represent Money20/20 Asia at industry events meetings and local networking opportunities 

Consultative Selling & Client Engagement 

• Lead structured discovery conversations to understand client objectives challenges and growth priorities 

• Position Money20/20 sponsorships as strategic business platforms not just event presence 

• Tailor commercial solutions in collaboration with internal stakeholders 

• Ensure a smooth and timely handover of closed deals to the enterprise or retention teams for ongoing account management and event delivery 

Collaboration & Internal Alignment 

• Work in close alignment with the existing enterprise new business and retention teams to ensure clarity of ownership and client experience 

• Share market intelligence competitive insights and prospect feedback across teams 

• Collaborate with marketing content operations and CX teams to support successful sponsor outcomes 

• Contribute to wider regional growth initiatives and strategic projects as required 

Qualifications :

Sales & Commercial Experience 

• Proven experience in business development B2B sales or sponsorship sales 

• Demonstrated ability to close consultative value-led deals 

• Experience managing multiple stakeholders and complex buying processes 

• Background selling into fintech financial services technology or B2B ecosystems preferred 

Communication & Relationship Skills 

• Strong outbound prospecting and relationship building capabilities 

• Confidence engaging with senior leaders and commercial decision-makers 

• Excellent communication presentation and negotiation skills 

• Ability to clearly articulate value propositions tailored to different client needs 

Professional Attributes 

• Highly self-motivated target-driven and commercially focused 

• Strong organisational pipeline and time-management skills 

• Comfortable operating in a fast-paced scaling environment 

• Customer-focused mindset with an emphasis on long-term relationship value 

Industry Knowledge & Curiosity 

• Strong interest in fintech payments banking and financial innovation 

• Understanding of the Asian fintech landscape and regional dynamics preferred 

• Willingness to continuously learn and stay current with industry trends 

Additional Information :

We believe that great things happen when people connect face-to- face. Thats why we work in-person with each other or with customers and partners three days a week or more. When youre not spending time together in one of our offices or other workplaces - like at an Informa event - you get the flexibility and support to work from home or remotely. 

We work hard to make sure Life at Informa is rewarding supportive and enjoyable for everyone. Heres some of what you can expect when you join us. But dont just take our word for it see what our colleagues have to say at .

Our benefits include:

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive and most of us balance time in the office with time working remotely
• Great community: a welcoming culture with in-person and online social events our fantastic Walk the World charity day and active diversity and inclusion networks 
• Broader impact: take up to four days per year to volunteer with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves
• Time out: annual leave plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year 
• A flexible range of personal benefits to choose from plus company funded private medical cover
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Strong wellbeing support through EAP assistance mental health first aiders access to health apps and more
• Recognition for great work with global awards and kudos programmes 
• As an international company the chance to collaborate with teams around the world

Were not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up join in and help make things happen. If it sounds like a match and you have most although not all of the skills and experience listed we welcome your application.

At Informa youll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here.

Remote Work :

No

Employment Type :

Full-time