APJC Greenfield Go-to-Market Lead, APJ Go-to-Market (GTM) Team
Job Summary
In this role you will own the building and execution of end-to-end GTM strategy for greenfield accounts organizations that have yet to adopt AWS at scale. You will work closely with AWS Sales Solution Architect Partner Marketing and Specialist teams to proactively design and execute (1) scalable sales tactics and sales campaigns for AWS sales teams to unlock new pipeline and establish AWS as the cloud platform of choice for untapped customer cohorts and (2) partner-led customer engagement activities for small and medium businesses (SMBs). The key objective for this role is to accelerate customer growth to achieve sales revenue goals.
This role requires a builders mindset: someone who is comfortable with ambiguity energized by creating new motions from scratch based on accounts data and customer demand signals ability to leverage AI and Agentic solutions in execution to drive productivity uplift for sales teams and capable of influencing without authority across a matrixed organization.
Key job responsibilities
Develop and execute the Go-to-Market (GTM) sales tactics and campaigns for Greenfield customers and partner-led customer engagement activities for SMBs to actively drive customer revenue growth and achieve sales goals. This involves collaborating cross-functionally with AWS Sales Solutions Architect Marketing and Partner teams.
Leverage AI data analytics and customer/sales feedback to identify opportunity areas and high priority Greenfield and SMB customers. Proactively review data and identify sales teams that are behind goals and drive sales tactics with relevant teams to achieve goals.
Leverage AI and Agentic solutions in execution to drive sales productivity uplift.
Build greenfield GTM best practices Agentic tools and Agentic playbooks.
Work with cross-functional teams to define and operationalize scalable GTM motions (e.g. sales campaigns partner-led campaigns).
Establish reporting frameworks and work with different functions to track greenfield pipeline health partner contribution and program ROI. Present insights and recommendations to senior leadership.
- 5-10 years of experience in technology business development sales or GTM strategy roles with a focus on cloud SaaS or enterprise software.
- Strong analytical skills with the ability to translate data into actionable GTM strategies.
- Excellent communication and stakeholder management skills.
- Demonstrated track record of building and scaling Sales and partner-led GTM activities in the APJC region.
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Key Skills
About Company
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