Marketing Analyst 4

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profile Job Location:

Warren, OH - USA

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Department:

Manufacturing

Job Summary

Summary:
The main function of a marketing analyst is to research market conditions in local regional or national areas to determine potential sales of a product or service. A typical marketing analyst is responsible for gathering information on competitors and methods of marketing and distribution.

Job Responsibilities:
Advise business and other groups on local national and international factors affecting the buying and selling of products and services.
Confer with legal staff to resolve problems such as copyright infringement and royalty sharing with outside producers and distributors.
Develop pricing strategies balancing firm objectives and customer satisfaction.
Direct the hiring training and performance evaluations of marketing and sales staff and oversee their daily activities.
Evaluate the financial aspects of product development such as budgets expenditures research and development appropriations and return-on-investment and profit-loss projections.
Formulate direct and coordinate marketing activities and policies to promote products and services working with advertising and promotion managers.
Identify develop and evaluate marketing strategy based on knowledge of establishment objectives market characteristics and cost and markup factors.
Negotiate contracts with vendors and distributors to manage product distribution establishing distribution networks and developing distribution strategies.
Use sales forecasting and strategic planning to ensure the sale and profitability of products lines or services analyzing business developments and monitoring market trends.

Skills:
Verbal and written communication skills negotiation skills customer service and interpersonal skills.
Strong ability to work independently and manage ones time.
Strong mentoring skills necessary to provide support and constructive performance feedback.
Strong knowledge of principles and methods for showing promoting and selling products or services.
Strong ability to develop marketing and pricing strategy.
Strong knowledge of media production communication and dissemination techniques and methods.

Education/Experience:
Bachelors degree in marketing or equivalent training required.
8-10 years related experience required.

Required Experience:

IC

Summary:The main function of a marketing analyst is to research market conditions in local regional or national areas to determine potential sales of a product or service. A typical marketing analyst is responsible for gathering information on competitors and methods of marketing and distribution.Jo...
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Key Skills

  • Loyalty Marketing
  • Marketing
  • Google Analytics
  • Pardot
  • Attribution Modeling
  • Pivot tables
  • Salesforce Marketing Cloud
  • Data Visualization
  • Tableau
  • Customer Segmentation
  • Market Research
  • Analytics

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