Job Description:
Job Description
Details
Business Title: Lead Solutions Architect
Years of Experience: 8 years
At least 3 to 4 years experience in Braze
at least 4 years experience in Implementation
Job Description
* Design and manage a complete implementation and configuration for Braze from implementing the SDK leveraging APIs through to creating app groups segments campaigns canvas content cards and currents - the full lifecycle.
* Work with the client during discovery phase to develop the use cases and implementation requirements
* Document the technical requirements to be used in solution design and for implementation
* Serve as a technical liaison and consultant for the clients web and app developers and engineers
* Develop necessary code within the platform
* Architect and implement tags SDKs API connections and other connectors to enable data
ingestion and/or campaign activation across all the clients digital channels
* Conduct training deliver presentations and lead meetings with clients and partners
* Assist with the pre-sales process & Meet with potential clients understand their requirements and translate into a proposal or Statement of Work.
* Understand and have experience in using Liquid to set dynamic attributes and events
* Ability to manage project life cycles of digital solutions (scoping milestone planning KPI delivery).
Must have skills
A minimum of 3-5 years experience working with Braze
* Be certified in Braze
* Previously worked with clients to understand their data segmentation and customer experience in marketing automation projects
* Deep knowledge of Internet technologies and system integration (e.g. web programming API integrations ETL configuration cookie-based applications mobile SDKs )
* Understanding of digital advertising and digital marketing KPIs and metrics
* Experience in engaging collaborating advocating and negotiating solution architecture and design with platform architects.
* Excellent written and verbal communication skills.
* Must be comfortable speaking in public and interacting with C-level executives marketers web developers engineers analysts and ad agencies.
* Ability to work across multiple projects.
* Fluent in English - written and verbal fluency
Good to have skills
* Knowledge of other marketing automation products such as Salesforce Marketing Cloud etc.
* Broader web and database development experience.
* Experience with marketing automation platforms or customer data platforms from other vendors.
* Ability to work with tag management systems such as Google Tag Manager.
* Knowledge of MarTech industry challenges such as 3P cookie privacy laws etc.
Shift timing
Work in client specific time zones IST/GMT/EST / ANZ Time zone
Location:
DGS India - Bengaluru - Manyata N1 BlockBrand:
MerkleTime Type:
Full timeContract Type:
PermanentRequired Experience:
Manager
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries.