Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions tailored to the unique return and risk objectives of institutional clients in more than 60 countries draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate. As a private partnership we believe our ownership structure fosters a long-term view that aligns our perspectives with those of our clients.
The role of the Marketing Strategist is to partner with the Director EMEA Marketing local Country Marketing Strategists and client-facing colleagues in EMEA to plan and implement marketing campaigns and projects that support opportunities for client growth and retention. Part of the success of this role will be in how well the candidate works with our analytics function to clearly demonstrate the value added by integrated marketing campaigns and new strategic marketing projects. This role will work across our wealth businesses across EMEA.
This role is part of a global marketing function with locations in Boston London Frankfurt Milan Madrid Hong Kong Shanghai Singapore and Tokyo that includes local teams dedicated to content creation (writing/editing/proofreading) digital marketing management (SEO and PPC expertise personalization email strategies) design (digital and print) marketing operations and addition we have centers of excellence in Boston for Brand and Marketing Analytics.
Key responsibilities include:
Partner with Director EMEA Marketing to create ongoing campaign strategy plans and then execute integrated marketing campaigns (from advertising creative to social to webpages and related assets such as videos and articles).
Campaigns must be flexible enough to flow from brand positioning through to individual priority products for each of the five markets where we have paid media budget.
Ownership of multi-country strategic projects (e.g. Wealth Dialogues survey and related reports.)
Ownership and maintenance of corporate marketing (materials messaging) aligned to Brand team in Boston.
Management of relevant vendors media agency advertising agencies and production houses as relevant
Partner with other experts within the marketing team and external vendor (design editorial social events project management) on all relevant aspects of advertising creative deliverables and programs
Coordinate and manage translation and production of advertising creative and related content
Experience of setting campaign KPIs and ensuring accurate measurement and reporting to these
Budget management including support of annual planning monthly tracking and invoice management
Frequent collaboration and communication with equivalent team members in Americas and APAC regions.
Perform additional marketing duties (e.g. materials update & operational support) as needed to support the marketing team and enhance overall productivity.
Qualifications
10-15 years of experience in brand and campaign marketing ideally with most of within the financial industry.
In addition the candidate should possess the following attributes:
Proven ability to interact effectively and professionally with creative teams senior executives internal business partners external clients and external vendors
Proven experience in managing creative agencies
Strong budget management experience
Demonstrated project management and organizational skills driving delivery to tight deadlines
Data mindset combined with the curiosity to keep progressing campaign measurement frameworks
Experience in asset management marketing in particular understanding of the intermediary market and wealth management channel
Strong communication skills in English verbal and written.
Ability to effectively multitask in a fast-paced environment; comfortable with ambiguity and exhibit grace under pressure
Comfortable learning new systems and working on creative solutions
Team player orientation a positive attitude and terrific work ethic
Previous experience in workflow creative production and digital marketing tools a plus
Not sure you meet 100% of our qualifications Thats ok. If you believe that you could excel in this role we encourage you to apply and welcome a chance to review your background. We are dedicated to building and maintaining a diversified workforce and considering a broad array of candidates with a variety of skill workplace experiences and backgrounds.
As an equal opportunity employer Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to race color sex sexual orientation gender identity gender expression religion creed national origin age ancestry disability (physical or mental) medical condition citizenship marital status pregnancy veteran or military status genetic information or any other characteristic protected by applicable law. If you are a candidate with a disability or are assisting a candidate with a disability and require an accommodation to apply for one of our jobs please email us at .
We believe that in person interactions inspire and energize our community and are essential to our support of this commitment our employees work from our offices 4 days a week with flexibility to work remotely 1 day a week. We believe that this approach ultimately supports our mission to deliver investment excellence to our clients and their beneficiaries over the long term.
If Napoleon had met this Wellington, Waterloo would have taken on a whole new meaning: sound asset management. Wellington Management oversees investments for more than 2,000 institutional clients in some 50 countries. It has approximately $620 billion of assets under management. Clien ... View more