The State of Montana has a decentralized human resources (HR) system. Each agency is responsible for its own recruitment and selection. Anyone who needs a reasonable accommodation in the application or hiring process should contact the agencys HR staff identified on the job listing or by dialing the Montana Relay at 711.
Montana Job Service Offices also offer services including assistance with submitting an online application.
State government does not discriminate based on race color national origin religion sex sexual orientation gender identity or expression pregnancy childbirth or medical conditions related to pregnancy or childbirth age physical or mental disability genetic information marital status creed political beliefs or affiliation veteran status military service retaliation or any other factor not related to merit and qualifications of an employee or applicant.Knowledge Skills and Abilities
Knowledge of marketing concepts and procedures communications public relations technical writing and office practices.
Skill in writing editing proofreading photography videography and video production as well as using standard business software and office equipment.
Ability to plan and manage multiple projects meet deadlines and support strategic planning and performance improvements.
Strong verbal and written communication skills including active listening and the ability to explain complex information clearly.
Ability to work independently and as part of a team maintain professionalism in emotionally charged situations and build positive relationships with diverse stakeholders.
Education and Experience:
Associates degree in marketing business public relations media communications human services technical writing or a related field.
2 years of relevant experience in marketing communications public relations or a related area.
Other combinations of education and experience will be assessed on a case-by-case basis.
Must have demonstrated ability to work and engage in diverse working relationships within and outside the Department.
Minimum Physical/Mental Requirements
May need to work at a computer daily for 8 or more hours at a time;
Fluctuation in workload may require more than a 40-hour workweek.
Some weekend and holiday work is required to support events and outreach activities.
Typical Work Environment
Primarily office-based in Fort Harrison with periodic travel for outreach and events.
Must be able to work physically on-site in the office 60%-100% of the time.
Telework eligible up to 40% based on business need.
Conditions of Employment
Must pass a background check
Must possess a valid drivers license
Travel
Yes 20% of the Time.
The Montana Veteran Affairs Division (MVAD) is seeking a Marketing Specialist to lead engaging impactful marketing and outreach efforts that connect Montana veterans their families and partners with vital services and benefits. The Marketing Specialist plans executes and evaluates marketing and communication strategies that build statewide public awareness of MVAD programs services events and public service announcements. This position works as part of a small team in the headquarters office of the Montana Veteran Affairs Division. The MVAD headquarters office provides support and guidance to the Veteran Services Program and the Veterans Cemetery Program. This position would provide marketing duties for both programs and report to the Budget Analyst Supervisor.
Experience in state government or non-profit work is preferred but we are also willing to train an individual with excellent soft skills and a passion for serving Montanas veterans and their families. This position has the opportunity to telework; however applicants should expect to be located in or around the Helena MT area and able to work in the office located at Fort Harrison MT 60%-100% of the time. Specific telework conditions will be outlined as part of the job offer and must adhere to state policy.
The following items must be submitted with the online state application form to be considered (be sure to mark your attachments as relevant):
Cover Letter
Resume
Key Responsibilities:
Develop and implement multi-channel marketing campaigns (digital print social media) aligned with MVAD goals and objectives.
Manage and create content for MVADs website and social media platforms (e.g. Facebook YouTube Instagram) including photos and videos.
Plan design write and produce media content such as radio and TV ads newspaper articles promotional videos and public service announcements.
Coordinate media relations draft and distribute news releases and articles and serve as a public contact for MVAD communications.
Design and produce marketing collateral including brochures posters business cards and displays.
Develop and track KPIs (e.g. ROI website traffic click-through rates customer satisfaction NPS) and prepare regular reports for leadership.
Prepare biennial marketing plans including SWOT analysis research strategies goals and evaluation methods.
Manage the customer experience program (including survey tools such as Qualtrics) analyze feedback and recommend improvements.
Assist with marketing budgets: projections proposals tracking expenses and ensuring projects stay within budget.
Coordinate and attend outreach events such as veterans ceremonies job fairs district meetings and conferences.
Build and maintain partnerships with state universities veteran organizations healthcare providers and media outlets.
Support special projects events research and other administrative duties as assigned to advance MVADs mission.
Job Location:
Monthly Salary:
Not Disclosed
Posted on:
20 hours ago
Vacancies:
1 Vacancy
