(Senior) Campaign & Media Manager
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Job Location:
Zürich - Switzerland
Monthly Salary:
Not Disclosed
Posted on:
2 hours ago
Vacancies:
1 Vacancy
Job Summary
YOUR FUTURE ON DEMAND
The ideal blend of stability and flexibility. A genuinely human employer that cares for people and the planet. True autonomy to shape what comes next for us and you. This is the perfect platform to take your career where you want.
Back in 2005 we pioneered Europes first TV streaming service. Today were the worlds first certified climate neutral TV streaming provider. Several million users across three countries. Over 230 colleagues of 47 nationalities. Were the grown-up start-up helping to shape a better future since day one. That hasnt changed even if the world has. Were friendly international inclusive and our people say were reliable and transparent too. Its why they trust us and believe in what we do.
THE ROLE
As a Campaign & Media Manager you will be responsible for the planning implementation and optimization of our Awareness and Consideration initiatives as well as the cross-channel planning in the Upper Funnel. You will ensure the efficient data-driven and effective delivery of our brand messages by mastering cross-channel planning and optimization. This includes guaranteeing that the right message reaches the audience at the right time through the most suitable channels.
To achieve smooth and effective campaign execution you will collaborate closely with the Brand Design Content Marketing Performance and CRM functions.
WHAT YOULL DO
- Take on the cross-channel planning and manage marketing campaigns from conception to implementation.
- Develop our Upper-Funnel measures for the DACH markets with a focus on Awareness and Consideration.
- Independently develop and implement comprehensive media plans (both offline and digital) aligned with specific campaign objectives including responsibility for media bookings.
- Manage and monitor campaigns across various media channels (e.g. OOH Digital TV Print).
- Negotiate and execute media collaborations to effectively expand our reach.
- Manage campaigns from a funnel perspective and ensure a consistent Customer Journey.
- Ensure that campaigns are implemented on time and within budget.
- Analyze and evaluate Awareness and Upper-Funnel KPIs and derive optimization measures.
- Work closely with Brand Marketing to coordinate campaign content and creatives.
- Identify new media formats to increase reach impact and cost-efficiency.
WHAT YOULL BRING
- A degree or comparable education in Marketing Communication or Media.
- At least 3-5 years of professional experience in media planning media buying and/or campaign management.
- Profound knowledge in the holistic planning and management of cross-channel marketing campaigns.
- Experience in planning and implementing offline and digital media measures.
- Confident presence in negotiation situations ideally with experience in negotiating media partnerships.
- Strong analytical skills and experience in data-driven evaluation and optimization of marketing campaigns.
- Structured independent and highly organized approach to work.
- Collaborative spirit to coordinate and work effectively with Brand Performance Content Marketing CRM and Public Relations functions.
- Excellent verbal and written communication in English. German and French are a plus.
- Willingness to travel regularly.
WHY JOIN US
At Zattoo youre always on firm ground with real freedom to explore. Youll have the support and opportunity you need to go far while youre helping us create a sustainable and entertainment-filled future for all.
WHAT WE OFFER YOU
- Reward: strong market competitive salary
- Recharge: 30 days vacation plus public holidays
- Regulate: trust based flexible working hours and the option for remote work worldwide for up to 8 weeks per year
Plus:
- Were sharing: Free access to the best streaming experience on the market
- Were developing: Your own development budget German classes and Zattoo all-company hack days
- **Were inclusive: **Zattooies are a fun engaged and diverse team made up of 47 nationalities
- Were healthy: Health checks mental wellbeing support team sports and more!
- Were responsible: We are carbon neutral an active employee Green team
- Were sociable: A calendar of events with fireside chats lunches BBQs monthly socials summer party and an annual off-site event
Zattoo enables our users to view indiscriminately and we reflect that in our team too. Regardless of race gender sexual orientation religion national origin age disability or any other characteristic protected by law we encourage everyone to apply and will give everyone equal consideration. We are an equal opportunities employer join us and help build a diverse team dedicated to the future of TV.
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Google Docs
- Facebook Advertising
- Google AdWords
- Google Marketing Platform
- Google Ads
- Media Buying
- Media Planning
- Social Media Management
- DoubleClick
About Company
Back in 2005 we pioneered Europes first TV streaming service. Today were the worlds first certified climate-neutral TV streaming provider with million monthly users. Over 230 colleagues of 47 nationalities. Were a grown-up start-up helping to shape a better future since day one. That ... View more
