As a Product Marketing Manager F/H/X for Flexcity you will report directly to the Head of Growth.
You will be responsible for shaping product positioning messaging and go-to-market execution by translating market and customer insight into compelling narratives and support the Sales with clear compelling collateral that helps them succeed.
- Positioning & messaging (40%):
- Develop and refine product value propositions personas and messaging frameworks that clearly articulate customer outcomes value and differentiation for our products.
- Go-to-market and Sales enablement (30%):
- Plan and execute campaigns and launches with growth marketing across our 6 countries and products
- Create sales collateral such as pitch decks one-pagers case studies battlecards. And work closely with sales to enable them.
- Customers & competitive insight (30%):
- Gain and maintain a deep understanding of target markets competitor landscape and customer segments to ensure messaging is relevant compelling and insight-driven.
- Build and maintain a structured competitive intelligence process that informs positioning and sales narrative
Qualifications :
Experience & Hard Skills
- Minimum 3 years of hands-on experience in B2B product marketing ideally for software data or analytics products
- Strong expertise in strategic market research persona development segmentation and positioning frameworks
- Experience in go-to-market execution: product launches sales enablement GTM campaigns
- Excellent messaging and content development skills
- Experience in the energy sector is a strong plus
Personal & Soft Skills
- Excellent storytelling communication and writing skills
- Strategic thinker with strong prioritization abilities
- Effective cross-functional collaboration and stakeholder management
- Ability to operate autonomously in a fast-scaling environment
Additional Information :
Interview Process:
- HR interview / Talent acquisition (45 mins video call): presentation of your professional background presentation of the recruitment context discussion regarding your motivations;
- Interview with the Head of Growth (60 mins video call): in-depth presentation of the team and how it works;
- Case study to be completed at home (1 week);
- Presentation of your case to the Head of Growth (60 mins on site) followed by a coffee chat (45 min) with a member of the team.
As an inclusive company Veolia is committed to diversity and gives equal consideration to all applications without discrimination.
Remote Work :
No
Employment Type :
Full-time
As a Product Marketing Manager F/H/X for Flexcity you will report directly to the Head of Growth.You will be responsible for shaping product positioning messaging and go-to-market execution by translating market and customer insight into compelling narratives and support the Sales with clear compell...
As a Product Marketing Manager F/H/X for Flexcity you will report directly to the Head of Growth.
You will be responsible for shaping product positioning messaging and go-to-market execution by translating market and customer insight into compelling narratives and support the Sales with clear compelling collateral that helps them succeed.
- Positioning & messaging (40%):
- Develop and refine product value propositions personas and messaging frameworks that clearly articulate customer outcomes value and differentiation for our products.
- Go-to-market and Sales enablement (30%):
- Plan and execute campaigns and launches with growth marketing across our 6 countries and products
- Create sales collateral such as pitch decks one-pagers case studies battlecards. And work closely with sales to enable them.
- Customers & competitive insight (30%):
- Gain and maintain a deep understanding of target markets competitor landscape and customer segments to ensure messaging is relevant compelling and insight-driven.
- Build and maintain a structured competitive intelligence process that informs positioning and sales narrative
Qualifications :
Experience & Hard Skills
- Minimum 3 years of hands-on experience in B2B product marketing ideally for software data or analytics products
- Strong expertise in strategic market research persona development segmentation and positioning frameworks
- Experience in go-to-market execution: product launches sales enablement GTM campaigns
- Excellent messaging and content development skills
- Experience in the energy sector is a strong plus
Personal & Soft Skills
- Excellent storytelling communication and writing skills
- Strategic thinker with strong prioritization abilities
- Effective cross-functional collaboration and stakeholder management
- Ability to operate autonomously in a fast-scaling environment
Additional Information :
Interview Process:
- HR interview / Talent acquisition (45 mins video call): presentation of your professional background presentation of the recruitment context discussion regarding your motivations;
- Interview with the Head of Growth (60 mins video call): in-depth presentation of the team and how it works;
- Case study to be completed at home (1 week);
- Presentation of your case to the Head of Growth (60 mins on site) followed by a coffee chat (45 min) with a member of the team.
As an inclusive company Veolia is committed to diversity and gives equal consideration to all applications without discrimination.
Remote Work :
No
Employment Type :
Full-time
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