Marketing Analytics & Insights Data Architect Concur

What youll do:

SAP Concur isseekinga highly motivatedMarketing Analytics &InsightsData Architectto play a critical role in building a predictable efficient and scalable growth engine. This role owns the design and delivery of Marketing Intelligence solutions that enable datadriven decisionmaking across the global marketing organization while advancing the analytics transformation and migration to SAP Business Data Cloud (BDC).

The ideal candidate brings deep handson analyticsexpertise strong systems thinking and the drive to deliver meaningful outcomes early while steadily evolving capabilities over time. They are energized by owning complex problems endtoend and translating marketing data into clear actionable insights through highimpact visualization and storytelling.

Your responsibilities include:

• Define and evolve the Marketing Intelligence information strategy aligning with SAP Concur and broader SAP data and analytics standards.

• Own the endtoend design and delivery of Marketing Intelligence solutions partnering with marketing analystsdevelopersand stakeholders to translate business needs into technical specifications wireframes data models and productionready dashboards.

• Design deliver and continuously improve reporting and analytics frameworksincluding predictive and scenariobasedmodels andanalysesto inform execution and growth planning (e.g. pipeline performance funnel health retention).

• Develop and managehighquality data assetsleveragingadvanced querying and close collaboration with BI and data engineering teams to ensureperformant scalable data flows and models.

• Ensure data quality integrity and security across Marketing Intelligence solutions including testing issue resolution and operational excellence for owned dashboards.

• Enable adoption and understanding of insights through effective data visualization clear documentation KPI definitions and data storytelling that translate complex data and concepts into businessready narratives.

• Identifyand prioritize futurefocused capabilities including AIenabled analytics use cases while staying current on industry trends and best practices in BI AI and marketing analytics.

• Develop andmaintainteam documentation for core reports including marketing KPI definitions data catalogues and user guides. Be able to explain complex technical concepts in simple business terms( governance quality standards and KPI definitions)

Whatyoullbring:

• Advanced Tableau SQL (CTEs window functions)andPython (Pandas Basic scripting)required.

• Snowflake or SAP Datasphere Analytics Cloud experience preferred.

• Ability to think in the abstract and understand the intricacies of a complexsystem and proficientlydemonstrateabilityto work with multiple and large and cloud database data modeling (star schema) and ETL/ELT design experience preferred.

• Experience translating business problems into predictive analytics use cases (e.g. forecasting churn optimization) from defining inputs and metrics to enabling consumption.

• Demonstrates in-depth knowledge of reporting objects (lead/contact opportunity account etc.) and familiarity with marketingdemand funnel andattribution models.

• Strategic understanding of how Generative AI can enhance analytics and decisionmaking (e.g. conversational BI automated insights) with a focus on responsible use.

• Excellent written and verbal communicationskills;must be able to simplify and explain complex ideas processes and data structures.

• Strong communicationand stakeholdermanagement skills with experience collaborating crossfunctionallydelivering ondeadlines and enabling users through training and documentation.

• Natural curiosity and excitement to stay abreast with the latest marketing technology trends tools ( Business Data Cloud)and bestpractices.

• Displays a passion for what you do and a drive toimprove.

Meet your team:

Join our Global Concur Marketing Analytics & Insights (MAI) team servicing Marketing teams across SAP Concur. Hereyoullwork closely with a talented group ofanalystsand developers to deliverbusiness intelligence solutionsthat drive overall business growth. Our team is dedicated tohelping Concur marketing increase its efficiency improve its effectiveness and achieve its growth priorities by becoming a moreinsights-driven organization.