Sales Programme Manager Volkswagen Passenger Cars
Share
Job Location:
Monthly Salary:
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
There has never been a more exciting time to join the world of mobility! The automotive industry will change fundamentally by 2030: electric drive and fully-networked transportation with autonomous drive will determine how we move around in future. With the Group strategy NEW AUTO Mobility for Generations to Come the Volkswagen Group is a significant driver of this transformation.
Volkswagen Group Ireland (VGIE) is wholly owned by Volkswagen AG the largest automotive company in the world with many of the most iconic automotive Ireland we are the national sales company of six brands - Volkswagen Audi Skoda SEAT CUPRA and Volkswagen Commercial Vehicles. Our combined share of the Irish automotive market is 25%.
Sales Programme Manager
Volkswagen Ireland is looking for a Sales Programme Manager to join its Sales team following a recent internal this highimpact position you will report directly to the Head of Sales and play a key role in shaping and delivering the brands commercial performance. You will oversee the tactical budget and lead the development and execution of sales promotions and incentive campaigns designed to drive both volume and financial results. This role is ideal for an experienced manager seeking a broader strategic remit and a natural progression step toward a future HeadofFunction position. Were seeking a commercially minded professional with strong business acumen and a passion for creating datadriven sales initiatives. The role offers the opportunity to work at the heart of Volkswagen Irelands sales enginedesigning national programmes influencing commercial outcomes and collaborating with key stakeholders across the NSC OEM VWFS and our Retailer Network. If you are a proactive analytical individual ready for your next challenge wed love to hear from you.
Responsibilities include:
- Develop and deliver sales campaigns that drive order intake and achieve commercial targets.
- Lead tactical planning with NSC and OEM stakeholders presenting clear datadriven business cases.
- Manage tactical budgets responsibly ensuring spend is effective and controlled.
- Analyse market competitor and pricing intelligence to inform program design and sales initiatives.
- Work with Sales Planning and Finance to shape the annual incentive strategy and associated budgets.
- Track and optimise tactical spend across key sales channels.
- Partner with VWFS to develop competitive retail offers supporting subvention discussions.
- Communicate retail programs to the dealer network and support customer engagement through aligned marketing activity.
- Provide incentive recommendations for future products and support new model launch planning.
- Oversee retailer rebate payments ensuring accuracy and timely processing.
- Monitor residual value performance and identify opportunities to strengthen brand positioning.
- Act as an industry expert maintaining uptodate knowledge of competitor activity programs and market trends.
Required Qualifications and Skills:
- Minimum 24 years experience in Area Sales or another commercially oriented role with proven ability to develop business cases and influence key decisions.
- Relevant thirdlevel degree
- Strong commercial acumen and business awareness.
- Proven ability to influence collaborate and build relationships across multiple stakeholders.
- Advanced numerical and analytical skills with excellent attention to detail.
High proficiency in Microsoft Excel PowerPoint and other core Microsoft Office tools.
- Excellent organisational skills with the ability to prioritise effectively and meet deadlines in a fastpaced environment.
#HybridWorking
Fair Processing Notice
Where your application relates to a role at Volkswagen Group Ireland Limited (VGIE) VGIE will be the data controller in that regard and your personal data will be processed for the purposes of your job application. Your personal data is processed in line with VGIEs legitimate business interests as a data controller as the lawful basis. Where you have applied for a role with a dealer that dealer will be the data controller in respect of your application. Your personal data will only be held for a period of 60 days once a decision has been made on your application. VGIE is an equal opportunities employer and does not discriminate against race gender identity or expression age colour marital status religion sexual orientation genetic information or any other characteristic protected by applicable laws and regulations. You have a number of rights as a data subject to exercise them e-mail. For all further information on how your personal data is processed read our Candidate Privacy Notice.
Required Experience:
Manager
Key Skills
- Project Management Methodology
- Project / Program Management
- Program Management
- Management Experience
- Microsoft Powerpoint
- Project Management
- Microsoft Project
- Budgeting
- DoD Experience
- Leadership Experience
- Supervising Experience
- Contracts
