Intermediate Sales & Marketing Specialist

Startec

Not Interested
Bookmark
Report This Job

profile Job Location:

Calgary - Canada

profile Monthly Salary: Not Disclosed
Posted on: 2 days ago
Vacancies: 1 Vacancy

Job Summary

Startec Corporate Services is currently recruiting for an Industrial B2B - Intermediate Sales & Marketing Specialist to work at our Shepard Office (9423 Shepard Road SE Calgary AB T2C 4R6). This role requires a multidisciplinary professional who combines a strong UX/CX design-system orientation technical communication data literacy and experience working within a complex industrial sales environment.

The successful candidate will work closely with engineers technical teams leadership and external agencies to produce and refine a wide variety of customer-facing content across all media and relevant platforms.

This role supports the promotion pre-sale and account development aspects of Startecs engineering solutions refrigeration systems and service offerings. This role will involve organizing and enriching marketing assets including contact data to improve operational efficiency.

KEY PERFORMANCE INDICATORS (KPI):

CONTENT PRODUCTION (Weighting 30%)

  • Design and maintain marketing collateral using a combination of Microsoft and Adobe software including: Microsoft Office (Word PowerPoint) Adobe Creative Cloud (InDesign Illustrator Photoshop Lightroom Premiere Pro) and Figma.
  • Producing office print and digital assets to support sales presentations proposals onboarding materials and account development.
  • Maintaining and improving corporate templates including credentials proposal layouts and presentation materials.
  • Supporting marketing materials related to engineering solutions refrigeration systems and service offerings.

SALES SUPPORT (Weighting 15%)

  • Translate technical engineering and refrigeration input into clear accurate marketing communications.
  • Edit and maintain high-quality written materials with strong attention to detail.
  • Support structured communications appropriate for engineering procurement and executive audiences.
  • Assist with proposal support technical marketing documents and corporate communications.

TECHNOLOGY EVENTS & COLLABORATION (Weighting 20%)

  • Support planning and execution of industry trade shows conferences and marketing events.
  • Coordinate booth assets marketing materials and promotional support.
  • Work within a Microsoft 365 environment including Teams and SharePoint.
  • Maintain structured document libraries and marketing assets.
  • Support CRM and marketing automation workflows for client communications.
  • Act as a coordination bridge between internal teams agencies and production workflows.

DIGITAL MARKETING (Weighting 20%)

  • Manage WordPress website.
  • SEO and GEO best practices.
  • Monitor and optimize online advertising and search marketing lead generation campaigns.
  • Maintain digital presences
  • Support social media activities

DATA OPERATIONS & SALES INTELLIGENCE (Weighting 15%)

  • Clean organize and maintain structured customer and prospect data within CRM and marketing systems.
  • Consolidate customer lists prospect databases trade show contacts and market data into structured usable formats.
  • Build segmented prospect lists and account intelligence to support targeted sales outreach and account development.
  • Apply AI-assisted tools and enrichment processes to improve data quality classification and usability.
  • Support development of structured datasets for marketing campaigns lead generation initiatives and sales targeting.
  • When content creation demand is low prioritize data cleanup enrichment and list development activities.

QUALIFICATIONS:

  • 5 years in marketing production roles within a professional services environment.
  • Strong communication technical execution and organizational discipline.
  • Ability to work closely with engineers technical teams leadership internal staff and external agencies to produce office print and digital assets.
  • Experience working within an engineering or professional services environment.
  • Degree in Marketing () Design and New Media or equivalent professional experience.
  • Strong design capability with experience with Microsoft Office (Word PowerPoint) Adobe Creative Cloud (InDesign Illustrator Photoshop Lightroom Premiere Pro).
  • Experience managing a WordPress website.
  • Understanding of SEO and GEO best practices
  • Experience managing Google Ads and tracking performance with Google Analytics and Tag Manager.

We offer competitive wages training flexible dynamic and exciting work environment.

We thank you for your application and interest in our organization. Only those candidates selected for an interview will be contacted.

ABOUT US:Founded in 1976 Startecs unwavering commitment to solving client problems has driven our growth to become a leader in the engineering design manufacture and service of compression and processing and refrigeration systems across North America. Like an Everyday Maverick our companies are driv...
View more view more

Key Skills

  • Digital Marketing
  • Marketing
  • Google Analytics
  • Pardot
  • HTML5
  • MailChimp
  • Marketing Automation
  • Salesforce Marketing Cloud
  • HubSpot
  • Responsys
  • Email Marketing
  • Social Media Management

About Company

With a maverick spirit and unwavering dedication to quality, Startec designs, builds and maintains mission critical compression, process and refrigeration systems.

View Profile View Profile