Associate Brand Manager Traveller and American Blended Whiskey

Sazerac Company

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profile Job Location:

Louisville, KY - USA

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Sazerac Company Overview

Build your career at Sazerac! With almost 400 years of rich history Sazerac Company has thrived as an independent American family-owned company with operations in the United States and around the world. Since the 2000s Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world including Buffalo Trace Pappy Van Winkle Eagle Rare Blantons and Sazerac Rye. Additionally Sazerac owns many popular brands across a range of spirits including Fireball Southern Comfort Seagrams V.O. Myerss Goldschläger Parrot Bay 99 Brand and Platinum Vodka.

Were proud of our award-winning culture and distilleries. Our Louisville office has been named one of the Best Places to Work in Kentucky four times and our Buffalo Trace Distillery has earned the title of worlds most award-winning distillery through the dedication of our craftsmen for well over 200 years. Whether youre a recent graduate or an experienced professional Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting entrepreneurial industry.

Job Description/Responsibilities

As an Associate Brand Manager - Traveller and American Blended Whiskey you will driveday-to-day brand execution while contributing tobroaderstrategic direction. This role blends analytics creativity and commercial thinking turning consumer insights and market data into plans thatbuild brand equity and deliver volumeand share growth. The ABM partners cross-functionally with sales finance supply chain and agency teams to execute across media innovation and in-store activation. Ideal for a resourceful analytically sharp marketer ready to ownreal businessoutcomes.

Priorities

  • Support development and execution of the annual brand plan including volume forecasting P&L management and marketing investment allocation
  • Conduct ongoing category competitive and consumer analysis toidentifygrowth opportunities and inform strategic recommendations
  • Maintain pulse on business performanceidentifyinghurdles to achieving plans and providing well thought out recommendations
  • Manage day-to-day execution of new product development projects from concept through commercialization coordinating cross-functionally with R&D supply chain regulatory and finance
  • Support stage-gate processes including business case development volume/revenue projections and post-launch performance tracking
  • Identifywhitespace opportunities through consumer trend analysis and competitive benchmarking
  • Manage creative development timelines asset reviews and approval workflows
  • Develop creative briefs to develop packaging POS andanyothercampaign materials
  • Develop sell-in materials customer presentations and promotional calendars to support sales team execution at key accounts
  • PDS system design and implementationto includeactive PDS evaluation for each team member with regular feedback sessions between team member and manager overall grid rating for each team member360 degreefeedback program.Identifythe #1 Skill to be developed by each team member.
  • Design implement a system of brand and state priorities - resulting in a brand / state priority matrix. Execute (work) on the priorities at a state / brand level

Qualifications/Requirements

MUST

  • Bachelors degree- Undergraduate degree in businessmarketingor communications
  • 2 years of relevant experience
  • Strong planning and organizational skills
  • Willingness to travel
  • Strong computer skills and high comfort using technology and systems
  • Ability to quickly learn new systems/processes
  • Ability to communicate with all levels of an org
  • Excellent oral & written communication skills
  • Ability to manage multiple projects at one time
  • Experience in afast pacedenvironment
  • Implementation or project management experience.

PREFERRED

  • MBAin businessmarketingor communications
  • Experience in alcohol beverage industry orcpgoverall
  • Budgetingplanningand/or financial analysis experience.
  • Strong business acumen
  • Experience in new business development
  • Experience managing an advertising agency
  • Experience with analytics and/or syndicated data (Nielsen IRICircana)

Physical Requirements

  • A valid drivers license
  • Ability to work remote
  • Ability to pay attention to detail

#LI-JJ1

Min

USD $78812.14/Yr.

Max

USD $118218.20/Yr.

Required Experience:

Manager

Sazerac Company OverviewBuild your career at Sazerac! With almost 400 years of rich history Sazerac Company has thrived as an independent American family-owned company with operations in the United States and around the world. Since the 2000s Sazerac has averaged double digit growth every year! Saze...
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Key Skills

  • Customer Service
  • Brand Management
  • Communication
  • ABAP
  • Bpel

About Company

Over 450 of the world’s most extraordinary alcohol brands are part of the Sazerac family. Discover our portfolios, distilleries career opportunities & more!

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