Director, Product Marketing-LinkedIn Sales Solutions

This role will be based in San Francisco Sunnyvale or New York.

At LinkedIn our approach to flexible work is centered on trust and optimized for culture connection clarity and the evolving needs of our business. The work location of this role is hybrid meaning it will be performed both from home and from a LinkedIn office on select days as determined by the business needs of the team. 

About the Role

This role ensures that LinkedIn Sales Solutions products are launched with clarity conviction and commercial rigortranslating product innovation into customer value sales readiness and measurable business outcomes. Partner closely with product management sales and marketing teams to translate complex talent solutions capabilities into clear customer-centric stories that drive adoption and revenue growth. Build and manage a team of narrative strategists and content creatorswho willcraft multi-format content including executive presentations product demos sales enablement materials and customer success stories. 

Establish narrative frameworks and messaging hierarchies that ensure consistency while allowing for market-specific customization. Drive the creation of differentiated positioning that highlights LinkedIns unique value proposition in the talent acquisition space. Measure andoptimizenarrative effectiveness through data-driven insights customer feedback and sales performance metrics. Serve as a key spokesperson and thought leaderrepresentingLinkedIns sales solutions vision at industry events and with strategic customers. 

Responsibilities

• Own endtoend GTM strategy and execution from prelaunch planning through postlaunch optimization

• Develop and manage integrated launch plans across Product Sales CS Marketing Comms and other cross-functional teams

• Partner closely with Pricing and Packaging to ensure offerings are clear differentiated and commercially optimized

• Define success metrics and KPIs (e.g. adoption pipeline revenue impact) and track GTM performance over time

• Translate core product positioning into clear compelling customerready messaging

• Build narrative frameworks and messaging hierarchies that ensure consistency across the portfolio while enabling market and segment customization

• Create highimpact content including pitch decks web copy datasheets onepagers demos and customer stories

• Partner with Analyst Relations (as applicable) to support briefings and market perception

• Connect product narratives to broader market trends customer pain points and LinkedIns differentiated value

• Build and scale sales playbooks demo scripts objection handling and competitive positioning

• Train Sales Customer Success and partners to effectively sell onboard and expand products

• Develop ROI TCO and value articulation tools that support deal progression and executive conversations

• Partner with Growth and Campaigns teams to drive awareness demand and pipeline impact

Qualifications :

Basic Qualifications

• 8 years of marketing experience with 3 years in people management

• Bachelors degree in Marketing Communications Business or related field

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Preferred Qualifications

• Experience in Sales technology

• Track record of launching and scaling B2B products in competitive markets

• Proven ability to translate complex product capabilities into compelling business value for executive audiences

• Demonstrated success building and leading highperforming teams in fastpaced crossfunctional environments

• Strong presentation storytelling and stakeholderinfluencing skills at all levels

• Deep experience partnering crossfunctionally with Product Sales and Engineering to drive outcomes

• Experience creating content across formatsfrom executive briefings to detailed product demos

• Strong datadriven mindset; experience using analytics to optimize messaging and performance

• Background in enterprise SaaS or B2B GTM strategy and narrative development

• Experience managing global or distributed teams and adapting narratives for international markets

• Familiarity with modern sales methodologies and enablement best practices

• Published thought leadership or speaking experience at industry conferences

Suggested Skills

• Ability to Influence
• Strategic Thinking 
• Stakeholder Management 

LinkedIn is committed to fair and equitable compensation practices.   

The pay range for this role is $179000-$280000. Actual compensation packages are based on several factors that are unique to each candidate including but not limited to skill set depth of experience certifications and specific work location. This may be different in other locations due to differences in the cost of labor.   

The total compensation package for this position may also include annual performance bonus stock benefits and/or other applicable incentive compensation plans. For more information visit  Information :

Equal Opportunity Statement 

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race color religion creed gender national origin age disability veteran status marital status pregnancy sex gender expression or identity sexual orientation citizenship or any other legally protected class.

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No

Employment Type :

Full-time