Were hiring a SEO Manager to lead organic growth for a US-facing Sportsbook & Online Casino.
This is a strategic performance-driven role focused on driving signups and non-brand FTD growth not just rankings. Youll own the SEO roadmap across technical SEO content strategy authority building and GEO/AI optimization while collaborating with Product Dev CRM and Content teams.
What Youll Own
-
Organic acquisition strategy & execution
-
Technical SEO (indexation CWV architecture migrations)
-
Content systems & topic cluster expansion
-
Authority & link strategy
-
GEO / AI search optimization (entity-first SEO structured data LLM visibility)
-
Performance reporting tied to commercial KPIs
Success
-
Increased organic signups
-
Growth in non-brand FTDs
-
Stronger domain authority
-
Clear data-backed SEO impact
What Were Looking For
-
58 years of SEO experience in competitive industries (iGaming strongly preferred)
-
Proven ownership of organic growth strategy
-
Experience with AI-powered search visibility and modern SEO frameworks
-
Strong leadership and stakeholder communication skills
If youre ready to drive measurable growth in a highly competitive US market wed love to connect.
Were hiring a SEO Manager to lead organic growth for a US-facing Sportsbook & Online Casino. This is a strategic performance-driven role focused on driving signups and non-brand FTD growth not just rankings. Youll own the SEO roadmap across technical SEO content strategy authority building and GEO/A...
Were hiring a SEO Manager to lead organic growth for a US-facing Sportsbook & Online Casino.
This is a strategic performance-driven role focused on driving signups and non-brand FTD growth not just rankings. Youll own the SEO roadmap across technical SEO content strategy authority building and GEO/AI optimization while collaborating with Product Dev CRM and Content teams.
What Youll Own
-
Organic acquisition strategy & execution
-
Technical SEO (indexation CWV architecture migrations)
-
Content systems & topic cluster expansion
-
Authority & link strategy
-
GEO / AI search optimization (entity-first SEO structured data LLM visibility)
-
Performance reporting tied to commercial KPIs
Success
-
Increased organic signups
-
Growth in non-brand FTDs
-
Stronger domain authority
-
Clear data-backed SEO impact
What Were Looking For
-
58 years of SEO experience in competitive industries (iGaming strongly preferred)
-
Proven ownership of organic growth strategy
-
Experience with AI-powered search visibility and modern SEO frameworks
-
Strong leadership and stakeholder communication skills
If youre ready to drive measurable growth in a highly competitive US market wed love to connect.
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